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A promotion of the free distribution of sandwiches carried out this Saturday (31) by the fast food chain Burger King caused queues and crowds in front of several bars across the country. The blatant disrespect for social isolation resonates on social media.
The marketing action for Halloween was announced on Tuesday (27). According to the promotion, all customers who came to the 127 stores chosen by the chain with a broom would win a Whooper sandwich. Second Burger King, until 4 in the afternoon of this Saturday, approximately 67 thousand sandwiches were distributed.
In social networks, some users criticized the crowds caused by the promotion. In the broadcast images it can be seen that part of the public, in addition to not respecting social distance, does not wear a mask.
As for crowds, the fast food chain noted, in a note, that employees “are oriented to reinforce the need for social distance and the use of a mask, in order to maintain the safety of all consumers present . units, all the health, hygiene and safety protocols recommended by health agencies and reinforced in our social networks To serve today’s consumer (31), we reinforce security in order to guarantee the well-being of everyone passing through our restaurants “.
Also according to Burger King, “distance is necessary in queues, inside or outside our facilities. The success of the campaign also depends on the collaboration and awareness of all our consumers.”