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Gabigol published a photo on his social networks last Saturday with what he called in the caption “new name” (new name, in English). The “Gabriel B.” With his Flamengo 9 shirt he gave way to “Gabi”. Without Gabriel. Without Barbosa. No goal. Just Gabi. That’s what his teammates, the coaching staff, the red-black employees, the closest friends and the family call him. And, from last Sunday’s game … victory over Santos by 4 to 1 – that’s why the gunner wanted to be identified.
Whoever thinks that the change in the identification of his jersey – and in part of his social networks – is something extremely planned or that it could have involved members of the player’s squad in even a long process of repositioning the brand is wrong. As he told his close friends, it was just a “will to change.”
“Gabigol continues”
Just as his hair color, style, beard and various other visual aspects have already changed, Gabriel Barbosa just wanted something different. A behavior, also, indicated as common by the people who live with him. Gabigol likes to surprise. In return. Change without thinking twice.
The main brand, however, made sure to assure its friends that it stays. “Gabigol continues,” he stressed.
And if the decision of the weekend was discussed with a few, the same did not happen with Flamengo. Without saying much, Gabriel B. just asked if the club could change their IDs to Gabi. Without major difficulties, the red-black team provided the change of uniforms and advertising pieces.
Vini Jr and a different change
Another player linked to Flamengo who recently changed his identification was Vinicius Júnior. Or rather, now just “Vini Jr”. The change occurred early in the 2020/21 European season and occurred for commercial reasons.
With a growing penetration of the athlete in the Asian market due to the legion of fans that Real Madrid has in the region, Vini’s staff decided to make life easier for those who communicate in a language very different from the one in which the young man was baptized. . Looking especially at China, the short name, now with only two syllables, had a more relaxed pronunciation than “complicated” (for Orientals) Vinicius.
It is also stated that “Vini” generates greater public intimacy with the fan. In his social networks, the Real player gave his official version: “Everyone who is my friend calls me that. So that the fans feel closer to me, starting to call me Vini is easier for everyone,” he said. .
Unlike the current top scorer for Flamengo, Vini Jr, with the support and study of specialists in the field, also changed the name of his accounts on social networks. “Vinicius” seems more and more distant. Unlike Gabriel, who changed the name of the shirt as someone who shaves or changes his hairstyle and hair color, but does not want to get away from “Gabigol”.