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With the private sector reading that vaccination in Brazil is progressing slowly and with the consensus that large-scale immunization is the only way to go to guarantee the recovery of the economy, a group of companies, led by Luiza Helena Trajanodo Luiza Stores, launched this Tuesday 9, the “United for the vaccine”. The objective is to call on civil society to participate in the pro-vaccination movement and pave the way for all Brazilians to be immunized, at the latest, in September.
At a time when the Brazilian population is increasingly polarized, Luiza stressed that the movement does not intend to discuss politics or seek culprits: 230,000 Brazilians have already died. COVID-19. “We are not going to buy vaccines. The government does not need money to buy vaccines. If the need were money, it would be easier. But we can speed up, with the influence of our companies, and help to get vaccines, “said Luiza, at a press conference, accompanied partner of EB Capital, Duda Sirotsky Melzer and the consulting firm Betania Tanure. “We are challenging ourselves,” he said.
The businesswoman said that one of the efforts at this time is in the mapping of all the health units distributed in the country, so that the obstacles are understood. This “radiography” of the Brazilian municipalities, carried out in association with the Locomotive institute, it will be ready by the end of this week.
According to the Status After all, the group is also trying to understand, with a survey that interviewed 5,000 Brazilians, what is the size of the anti-vaccine movement in the country. The results have not yet been published, but the data would already show a low percentage of denial, around 15%.
The businesswoman said the group has been working for about a month and already held a meeting with the Russian vaccine maker this week. Sputnik. “The government does not need money to buy the vaccine, but ways to obtain it. The whole world wants the vaccine. We have companies that are in the China, India, U.S and they want to help with this solution ”, he said.
Work groups
The Brazilian movement has already organized into groups, each attacking one front. One of them, which is aimed at communication with the government, is led by Marcelo Silva, president of the Institute for Business Development (IDV). “Business will only prosper if we quickly eliminate or lessen the effects of COVID-19,” he said. Another objective is to increase the level of awareness of Brazilians about vaccination. Silva stressed that this movement is not related to the previous group, which aimed to buy vaccines directly, in part to immunize its employees, without respecting the “queue” of priority groups defined by the Ministry of Health. “We have no commercial interest,” he said.
Another group is aimed at dialogue with state governments and the third at relations with municipalities. The meetings will be periodic. According to the consulting firm Betania Tanure, “Unidos pela Vacina” already has a pilot project in the city of Rio de Janeiro is in Nova Lima (MG), which will serve as a “laboratory” for actions in other parts of the country.
There will also be subgroups that will analyze the barriers in the production chain. The president of the pulp manufacturer Suzano, Walter schalka, will be responsible for the nucleus dedicated to supplies and vaccines. The president of Goal, Paulo Kakinoff, will focus on logistics and warehousing. Cristina Riscala, from the Mulheres do Brasil Group, will lead the team that will monitor the application of the vaccine. “We are focused on the solution, we do not want to complain, seek guilty, look back, but look forward,” said Betania.
“We are not going to buy vaccines, but, if necessary, we can think about transportation, logistics and marketing. Our greatest asset is not financial capacity, but mobilization capacity, ”said Melzer, from EB Capital. The last meeting of the movement had about 400 participants, including businessmen, professionals and entities. /FERNANDO SCHELLER COLLABORATED
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