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Analyzing the career of Pabllo VittarIt is curious to realize that until 2018 it had an impressive increase in Brazil, but its decision to publicly expose a movement against Jair Bolsonaro caused a stalemate. In 2017, it won the Domingão do Faustão Prize and in 2018, with the choice, it stopped growing, even producing high-quality content. But the music world knows its value.
Your contract with Sony music is even better than that of Anitta with the Warner. Sony is betting heavily on it as an international artist. Today Pabllo is strong in the UK and Australia and approaches Anitta as the best-known Brazilian artist in the world.
Pabllo is by far the favorite artist of the LGBT public, but she has encountered strong resistance on radio and television, resistance that did not exist before Bolsonaro was elected. And his songs have impressive quality: he managed to develop his own style that mixed the rhythms of the northeast with a more modern footprint.
“Love That” had the ability to reach much larger numbers than those recorded. The song had everything to be a great national success. But it was limited to the gay audience. A shame.
With the current decline in the president’s popularity, Pabllo shows growth again and, on Thursday night (30), she showed that despite being a very important artist, she has not forgotten her origin. She made a life dedicated to helping the greatest Gay parade Brazil, São Paulo, which was canceled, but had already closed several sponsorships. It was a way to make up for the loss of the event to the sponsoring companies.
And more: life was of high quality. The beer brand that sponsors the parade rented a satellite and made the first TV-level broadcast in this phase of the pandemic. At first, divide the screens with other artists from the LGBT scene and high image and sound quality. Pabllo was in Uberlândia and communicated with artists from other cities in the country with excellent quality. The result was better than, for example, the live Work Show that also brought together several Brazilian capitals.
Another great merit of Pabllo was showing that even a giant knew how to value much smaller artists. She gave great importance to Aretuza Lovi, Matt Carrilho, Nugget and Urias, which, for many, remain anonymous. At that moment, Pabllo Vittar showed the size of his greatness.
