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The contrast is great. Løfshus traveled the world with Petter Northug, Marit Bjørgen, Martin Johnsrud Sundby, and Therese Johaug.
It was the World Cup, the World Cup and the Olympic Games. That time is up. You are now working to get Fremtind Forsikring employees activated.
When most of Norway was closed, the additional impetus came to get a training offer and stand up.
– We wanted to engage employees for better activity when it comes to health and exercise, says Løfshus.
Last year he became head of performance and cultural development at the company, which is a merger of Sparebank 1 Forsikring with approx. 700 employees and DNB Forsikring with 200.
Exercise is a good tool.
Løfshus immediately thought about exercising when he had to find something that involved everyone and gave us the feeling. Before the crown came, an agreement was reached with Avantas Aktiv, which has a continuous monitoring program. And it has a low threshold.
It was important to Løfshus to stimulate those who did not do as much daily activity, but also those who were used to exercising.
– Those in worse shape had more to gain. We were afraid that someone would fall on the sofa right now, says Løfshus.
Soon, 600 joined this program. Employees are rewarded based on their starting point, and receive activity points. The program is as follows: (See facts)
About the best athletes and staff
Løfshus has brought with him the experiences of sport.
– The most important thing in the whole country has been a great cultural project with a common training philosophy and a strong performance culture. We did things together from breadth to what will become world champions.
He believes this can be transferred to community building at work and that a winning team can be created.
– In sport, athletes have individual goals, but goals as common as being the world’s best cross country nation. Employees in a regular company also think a lot about core values, such as their own development and becoming a better employee. The company wants the same for its employees as for its customers, to take care of health and reduce sick leave.
The former national team manager will help motivate each individual to take full advantage of their own preconditions. Activity and exercise are a means of achieving this. The second objective is now to measure the good results for the company.
– One does not exclude the other. The goal is for people to stay healthy, take sick leave, have energy and do more in their daily lives at leisure and at work. Profits can be generated through training.
Great transition to business?
Changing the grass after many years in the same place offers new angles.
– The biggest difference comes from a culture of extreme motivation and “drive” to improve. It is positive in sports, in business it would be excessive.
He usually uses an image that when you close the door on the best sports, athletes scrape the door to train more. In business, many are also highly motivated to provide, and motivated based on their own assumptions.
Long trips were a bonus
Marketing manager Ingrid Gulaker Motrøen is one of the people involved in the program. She has found that travel and home training work very well now during the crown era. Travel has become a pleasant family activity, and longer trips give more points in the app.
The 39-year-old woman says that in her apartment, they try to pressure each other.
– I think general home training will increase in the future, but many miss the centers. I also. There is an offer of common arrangements, heavy weights and / or more equipment to train for those who want it.
Made “study” at home
Usman Ilyas was used to going to the gym five days a week. He had to think of something when he got a home office and the center was closed.
The 30-year-old player moves a few meters from the PC to the living room floor and exercises there.
– It has turned into a completely different day. He believes it is very important for the mind and body to train.
Better to have a “lure”
The reason not only can employees be encouraged to leave, but they can also be asked voluntarily to register for the training, because it’s easy to sit at home without a carrot.
“We believe that in general in society there are many who isolate themselves a little and stay inside,” says Løfshus.
Different paths to destination
Other companies have chosen other solutions to get active employees back even after they physically return to work.
At the Gjensidige Foundation, the stakes were high when the coronavirus brought its nearly 30 employees to headquarters. They could exercise an hour a day. week during working hours and had ongoing meetings. Additionally, the employer covers up to NOK 300 per month for those who would go to a gym.
– We now encourage employees to go out during the day, take breaks for fresh air. Additionally, we ask employees to adjust work hours and encourage each other to exercise, says communications manager Lars Erik Mørk.
He thinks it is especially important to be active now, with restrictions that are otherwise.
On the workplace platform, employees share photos and information about what they do almost daily.
– Everyone is good at encouraging each other. Provides inspiration.
Video training
At Anton B. Nilsen Company, employees had joint training during working hours once a week, separate hours for men and women. Former national team sprinter Siri Reiersen led the workouts, which focused on endurance and strength. Then the exercise room and cabinets were closed.
– We still have the training in the home office, but now through video clips that she sends. It’s about how we should train, there are small competitions and she inspires us, says Development Director Fredrik Baumann.
