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“In mid-March, a targeted information campaign will start, mainly focused on the groups that are being vaccinated at that time, and an advertising campaign that will reach all Lithuanians,” spokeswoman Aistė Šiukšta, Minister Arūnas Dulkis, told the portal. . 15min.lt.
She said the campaign is planned to target those who have doubts about whether COVID-19 should be vaccinated. A public tender will be launched to broadcast announcements and disseminate other information about COVID-19 vaccines.
Last week, President Gitanas Nausėda called on the central government to intensify the public information campaign.
“Today, the information campaign, which is not available to municipalities, but to the central government, must be more active, more people-oriented. And no one has to search for information. Information must find people, ”said the head of state.
In Lithuania, vaccination against the coronavirus started in late December.
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