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IPhone 12 Self-Sufficiency + Affordable Phones Flock to Affordable Phone Number Transfer
As the number of affordable phone subscribers increased in line with the recent launch of the iPhone 12, some mobile operators are frowning at the loss of affordable phone subscribers.
It is noted that, unlike in the past, when affordable phones only stole subscribers from mobile phone operators, the mobile phone market has changed its “Kong-su”.
According to the mobile communications industry, on the 29th, from the 1st to the 26th of this month, the number of number transfers for SKT, KT and LG U + decreased, but the number of affordable phone number transfers increased.
SKT reduced 13,314 cases, KT 8,444 cases and LG U + 5,916 net cases.
During the same period, the number of affordable phone numbers using the SKT network increased by 2,486 and the number of affordable phone numbers using the LG U + network increased by 28,707.
The number of affordable phone number transfers using the KT network decreased by 3,519.
An LG Uplus official explained: “As the number of affordable and self-sufficient phone subscribers thanks to iPhone 12 is remarkable, promotions focused on their existing MVNO partners have benefited and the number of affordable phone subscribers has increased significantly.”
Some mobile operators are responding to this by providing additional subsidies to distribution networks that attract affordable phone subscribers.
There are criticisms that the mobile phone company, which should coexist with the cheap phone, is cracking down on the cheap phone special offer through unfair sales.
According to the ‘policy table’ published by a sales channel, KT paid a maximum of 420,000 won to the distribution network in the case of attracting affordable phone subscribers through its own number transfer this month.
The latest low-cost phones like the Galaxy A10e, Galaxy A21, Galaxy A31, and Galaxy Folder 2 are targeted.
In particular, this policy table stipulates that SK Telecom and LG U + customers are excluded from the policy and are directed only at affordable phone subscribers.
In the case of attracting affordable phone subscribers from other distribution channels, additional discounts of 50,000 won were also paid to retailers.
A store official said: “Since LG Uplus acquired CJ Hello, which was number one in the budget phone industry, it is only collecting subscribers from LG Uplus instead of the KT network.” “He said.
A KT official explained: “KT does not apply a tariff policy when distinguishing between MNO (mobile communication) and affordable phones.”
LG Uplus is known to have also paid refunds for affordable phone number transfers on some distribution channels.
The low-cost phone industry raised its voice saying that government-level countermeasures are necessary, saying that big companies, mobile phone operators, are hurting the market in a situation where the low-cost phone market Cost is gaining momentum since the launch of the iPhone 12.
An official from the Korea Communications Commission said, “I will examine whether discrimination against affordable phone subscribers continues and review administrative guidance if necessary.”
An industry expert noted: “The combination of affordable phones and LTE plans is drawing attention to self-sufficient terminals that support 5G. Eventually, mobile operators must launch low-cost 5G tariffs and strengthen 5G quality.”
/ yunhap news
