‘Let’s +1’ amid ‘pre-election campaign’ controversy ends TBS subscription campaign



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The power of the people announced that TBS would file a complaint with the Election Commission for the campaign “Let’s do campaign # 1 of 1 million subscriptions”, which TBS has been running since November, as a violation of the pre-election campaign. It is argued that it is a promotional message to vote for the Democratic Party along with the symbol number 1. TBS responded that it was only a campaign to promote subscription, which means that “if citizens subscribe to +1, they can work better” Since they used hash tag # 1, let’s +1 together.

On November 13 of last year, TBS ran an ad in YouTube’s 1 million subscription campaign “Let’s Make It # 1” on the website. He subscribed to the YouTube channel ‘TBS Citizen’s Broadcasting’, left a subscription verification photo, etc. on the event page, and added the hashtag ‘Let’s make it # 1’ to encourage sharing of the campaign video. The event was scheduled to take place from November 16, when the number of subscribers to the TBS channel on YouTube exceeded 950,000, until the third week of December, but it was prolonged because the goal was not achieved.

The JoongAng Ilbo on day 4 of the TBS event that has already ended “[단독] In an article titled “Let’s Do It”, TBS Campaign Pre-Election Campaign Controversy, “Eo-Jun Kim and Jin-woo Joo said,” I was belatedly caught up in pre-election campaign controversy. “” Let’s do it (1) “reported. In the promo video, TBS show hosts such as Kim Eo-jun, Joo Jin-woo, Kim Gyu-ri, Choi Il-gu, and Tei came out and said,” I have to work (1) now. ”

▲ Kim Eo-jun, host of a video related to the TBS 'Let's do +1' campaign.  Photo = TBS YouTube Capture
▲ Kim Eo-jun, host of a video related to the TBS ‘Let’s do +1’ campaign. Photo = TBS YouTube Capture

The JoongAng Ilbo said that it was the opinion of netizens and that it was featured in the article that the TBS campaign remembered the Democratic Party’s No. 1 preference. Next, the Chosun Ilbo, “Let’s do 1 ‘Let’s do 1’ … TBS pre-election campaign controversy ‘, Financial News” Let’s do’ Kim Eo-June 1 ‘… Reports continued like’ Controversy ‘, a campaign pre-election campaign for the TBS 1 million subscription campaign.

The opposition party continued to express its concern. In a statement that day, the Special Committee on People’s Power said: “Considering that the 2021 by-elections for the mayors of Seoul and Busan are less than 100 days away, this is a pre-election campaign that explicitly promotes number preference. 1 of the Democratic Party. ” “At the moment, even in the Internet community like MLBPARK, opinions are aligned and they say, ‘This is like an advertisement to film a specific party.’

The People’s Power Special Media Committee published a press release on November 30 last year indicating that the Central Election Commission will begin to administer the partial re-election in earnest and specified the start date for the registration of preliminary candidates for the election. Partial on December 8, starting January 4. The time point can also be interpreted as the period of the pre-election campaign, he said, “We plan to file a complaint with the prosecution tomorrow (5 days) as soon as possible after a strict legal review.”

The strength of the people is to promote the abolition of TBS ‘Kim Eo-jun News Factory’ as a promise for the election of the mayor of Seoul.

In a comment on the day, Hong Jong-ki, the people’s power deputy spokesperson, said: “It is a clear pre-election campaign as publicity to vote for the number one candidate of the Democratic Party, and it is a violation of the broadcasting law that regulates the political neutrality of broadcasting. ” He said there was no such argument, but demanded an apology after criticizing it as an excuse that cannot be given without looking at citizens like dogs and pigs.

▲ TBS 'Let's Do +1' campaign ad.  Photo = TBS home page
▲ TBS ‘Let’s do # 1’ campaign ad. Photo = TBS home page

Consequently, TBS finds itself in a position that has nothing to do with the pre-election campaign.

TBS said that the “Let’s +1” campaign was designed as a campaign in which citizens participate directly and subscribe to the process of becoming a million people, each citizen, in line with the identity of the ‘Radiodifusión Ciudadana’ channel. . “I used the homophonic job and the number ‘1’, as in the catchphrase ‘Please give me 1 so TBS can work.’

Some articles, like the Chosun Ilbo, reported that the color used in ‘Let’s do +1’ is blue, the color of the Democratic Party symbol, but TBS said: “(The color used in the campaign is mint, the symbolic TBS color, as cited in some articles). It has nothing to do with it. ”

TBS said: “We are wrapping up the ‘Let’s do +1’ campaign starting today, taking some points that may cause unnecessary misunderstandings before the by-elections.”

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