FC Bayern uses Corona to demonstrate power



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Yes, they have completely different means. Yes, the requirements are not comparable. Yes, others would like your problems. The arguments are well known. But, and that should not be forgotten: he already solved everything and he deserved it.

FC Bayern uses the ongoing Corona mandatory rest for a proper demonstration of power and shows, even on fields away from grass, which is number one in German football. Unanswered.

No other club – and it’s worth looking beyond the borders of the Bundesliga – is currently performing this way, at all levels that ultimately define a soccer entertainment company.

Even in the greatest world football crisis of all time, these Bavarians remain attractive, of course, to their fans, but especially to the paying sponsors, both existing partners and potential new customers.

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That is what it is about now, maintaining an “active action”, an active action, with a vision for the future, with a clear profile and a plan for the future. Instead of enduring sudden problems and difficulties like so many others. And asking for money from his fans.

It is understood: FC Bayern is investing

The fact that football is not being played at this time does not prevent Bayern from producing many headlines, mainly positive ones.

And with all due respect: mandatory wins in Wolfsburg or Union Berlin, important as they are for the sports area, are not beginning to have the potential in terms of media attention and reach, for example, contract extensions perfectly presented by the “club legend” Thomas Müller or “Supertalent” Alphonso Davies. It is understood: FC Bayern is investing.

In addition, there is the public theme Manuel Neuer, who, with all the emotions that have arisen in the meantime, successfully moderated CEO Karl-Heinz Rummenige. Bavaria is likely to link its number one with a highly endowed employment contract in the coming years. The chances of David Alaba spreading also seem to have increased considerably again.

Salihamidzic with notable announcement

The last notable move was the announcement carefully considered by sports director Hasan Salihamidzic, in an interview with the Welt am Sonntagbring an “international star” to Munich this summer. One that “increases the quality of our team and helps the team deliver strong and engaging football to our fans.”

What a delight, what a prospect for all who are behind Bavaria or who work with them. Germany’s number one signal must understand the world of football, it is ready for the future. The crown crisis is not getting small.

Let’s look forward to that. And look!

Tobias Holtkamp, ​​the author of this text, was editor-in-chief of Sport Bild and editor-in-chief of transfermarkt.de. Today he advises athletes and brands on their content and strategic direction. For SPORT1, Holtkamp, ​​as lead columnist, writes the weekly “Bundesliga column”.

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