Why do Colombians drink poor quality coffee?



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From the moment they are born, Colombians are told that they live in the country that produces the best coffee in the world, but what few know is that, in general, They consume a grain that is usually imported, reheated or over roasted.

Interestingly, of the 14 million 60kg bags that are produced in Colombia per year, only 7% (about 1 million) stay in the country for local consumption, according to figures from the Federation of Coffee Growers.

Furthermore, as the national demand is 1.8 million 60 kg bags, the country imports low-quality coffee from Ecuador and Peru to satisfy its population.

The BBC in London made a report on the coffee consumed in Colombia and put it to the test with the palate of several experts.

One of them, the barista Juan Manual Ortiz, you can hardly have a cup with the national drink. “He almost gagged,” says the report.

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“It tastes like metal to me (…) it does not feel natural, it is very burned, it is not sweet or acid,” says the expert in the report.

In contrast, the BBC correspondent finds that two young women enjoy what is known as a ‘red’, even they say it is ‘fresh’.

However, it seems that Colombians are “overshadowed by a burnt, strong, and bitter taste” and do not know the fruity flavors expected of good coffee.

Precisely, Ortiz points out in the BBC article that they have lied to Colombians: “the reality is that our best grain is exported and the losers are the consumers and growers.”

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