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Apple is launching a digital fitness service called Fitness + for use with the Apple Watch.
Fitness + will have a catalog of exercise videos that can be accessed from any screen: iPad, iPhone, Apple TV, etc. Workouts will range from yoga and dance to strength training and high intensity intervals, and many will not require equipment. New videos will be added every week and synced to Apple Music.
The service will work with users’ Apple Watches, helping to track metrics like heart rate, calories burned, pace, and distance during workouts. When users want to check their metrics during training, the numbers will automatically increase on their watch face.
Fitness + will be available before the end of the year, for $ 9.99 per month or $ 79.99 per year. A subscription can be shared within a family. Apple offers three months of free service with a new Apple Watch purchase.
The fitness subscription adds a new offering to Apple’s growing services business. It also occurs as consumers increasingly rely on digital fitness services due to the coronavirus pandemic.