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Searching for a job online is not an easy task. According to Silvia Sánchez del Campo, a hiring specialist, applying for two or three jobs a day is not enough. “Search must be your 8-hour job, you have to get up and apply for at least 30 different jobs to get results.”
And it is that on a platform like LinkedIn that, in Colombia alone, has more than 6 million registered users, the first impression is very important. “Companies do not have more than a minute to review each user. It is important that the profile is as concise and clear as possible so that you can move on to a next process ”, Sanchez emphasizes.
According to Ramiro Luz, leader of Talent Solutions on LinkedIn, the profile on this platform is very different from a traditional resume: “You must always have your profile updated with experiences and aspirations, it is not just listing your experiences, but demonstrate what you did in each of the places where you have worked, “he explains.
For his part, Javier Borda, editor-in-chief of elempleo.com, agrees with Luz regarding the need to know each other very well so that when making a professional profile and looking for a job, he is very well focused on what he wants: “Know what are your main benefits or attributes as a worker.” Here are some tips.
(Also read: Batteries! Work at home offers from large companies in the country)
Less may be more
Although in a professional profile most people would like to put absolutely everything they have done in their lives, from a cooking course to another in goldsmithing, it is important to know very well what you are applying for and what you want to achieve.
For example, if you are looking for a job in marketing, the cooking course is fine, but it does not add more value to your resume. So, according to experts, The most recommended thing is to have the basic and necessary, very focused on what you are looking for and what companies may require.
It is necessary to always keep the profile updated with the experiences and aspirations, it is not only to list your experiences, but also to demonstrate what you did in each of the places in which you have worked
A good photo
There are photos in which perhaps he appeared very well and these have succeeded on his other social networks. But on platforms like LinkedIn or elempleo.com, you are not sharing with your friends, but looking for a job.
Therefore, according to Ramiro Luz, You must have a good photo, which is not necessarily very formal, but does reflect who you are as a professional. Remember that this is the first thing companies see when entering their profile, and an excellent first impression can be decisive to keep the job.
A clear profile
Generally, companies and recruiters have 1-2 minutes to browse and select a profile on these platforms. Therefore, having a very long or complex presentation profile may not be the best option.
According to Javier Borda, human resources agencies read an average of one or two paragraphs maximum per application. So optimizing space and summarizing your capabilities and achievements in no more than two paragraphs is key. Also, remember that spelling can be another very important value not to be discarded in this initial recognition.
Personalize your URL
To make your LinkedIn profile look more professional, the best thing you can do is customize your URL. To do so, you must go to the ‘Edit Profile’ section and a link will appear at the bottom, which is the one you have configured at the moment.
On the right you will find a nut, clicking on it will bring up the ‘Custom URL’ option. There, the most recommended by experts, is that after the oblique bar place your name and surname so that it is easier to find it in search engines.
Updated profile
Having your studies, work experience and other aspects of your profile updated is key. The algorithm, according to Luz, is in charge of better positioning active people on the platform.
In addition, you will also get better job offers and your profile will be more attractive to recruiters. On the other hand, overloading your profile with many links of what you have done or a portfolio of your work is not always the best. According to Sánchez del Campo, in the first impression companies do not look at the products they have made, and if they need them, they will order them later.
TECHNOSPHERE DRAFTING
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