Du Brands defends contract to position Duque’s image on networks



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The advertising agency Du Brands was pronounced for the first time since the controversy that broke out, after you will be awarded a contract for more than 3,300 million pesos to position President Iván Duque on social networks.

The firm, which also has signed other contracts for more than 27,000 million pesos since 2018 with state entities, he assured that all those he has executed with the government they have been won by contest.

“It is necessary to specify that, regarding the following contracts, their award IT WAS NOT A PRODUCT OF THE DIRECT CONTRACTING, but through public calls and invitations that allowed the participation of multiple bidders, “says Du Brands in a statement.

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He even emphasizes that the businessman Carlos Eduardo Gutiérrez and whoever was a shareholder of the Andean Business Group, He has not been a member since 2011.

However, it also says that “in the last three years has participated in more than 150 state contracting processes, in which it has not been a winner ”.

Likewise, that is willing to attend the calls that from any judicial authority be done, “for which the professional services of a lawyer have been hired, who has the necessary powers to assist them in the event that this is required. “

Regarding three contracts with Findeter, Fontur and the Victims Unit, Emphasized that they were the product of public calls and competitions.

It should be remembered that said agency generated controversy after the Presidency of the Republic will hire her to implement strategies and manage the digital channels of President Iván Duque, for a value of $ 3,350,000,000.

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Contract, which will be valid until December 15, 2020, seeks that from there the network and content strategy of the Presidency of the Republic be implemented and managed during 2020.

In the document, it is specified that the contracting of the described service has its justification for its financing through the Fund for Special Programs for Peace, due to the moment in which the country is happening in which the consolidation of peace is of utmost importance.

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