A new mobile operator arrives in the country



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The company that hopes to become the fourth largest mobile phone operator in Colombia was presented. The English firm Wom, announces that it will invest a trillion dollars in the next five years.

Connecting the unconnected, generating competition in the market, and lowering the prices of cell phone plans is the purpose of the new cell phone company.

During your presentation, Chris Bannister, CEO of Wom in Colombia, announced the investment of one billion dollars over the next five years to consolidate its presence in the national territory, with which they hope to install more than 8,000 antennas, establish one of the most robust coverage networks in the sector and bring connectivity for the first time to 675 localities in rural areas of the country.

Wom with a presence in Iceland, Poland and Chile says it will generate 2,500 direct jobs and 5,000 indirect jobs.

According to Bannister, Colombia currently has the highest average price per gig in the region.

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“The mobile telephony sector in Colombia is static, the concentration of the mobile market has delayed key investments for the development of the country. Colombia has one of the highest prices per gb in the region. The country needs a fourth operator to promote change and improve access to connectivity for all Colombians ”, stated the CEO of the company.

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