BTS breaks YouTube Premiere record with new song Dynamite


BTS Dynamite

BTS in Dynamite’s music video.

BTS / Screenshot by Corinne Reichert / CNET

BTS has broken YouTube’s record for the highest number of viewers for the premiere of a video. The first English song by the K-Pop group Dynamite received 3 million live viewers, twice the audience counts the second-highest premiere ever, according to Variety Friday.

Dynamite is also on track to break the record for most views in the first 24 hours of a music video debut on YouTube – as of publication, the video was viewed 69.5 million times, just 15 hours after its premiere. The current record holder is K-Pop group Blackpink with How You Like That.

It may take a little longer to crack the record for the most viewed music videos, however, which is currently held by Despacito with 6.9 billion views.

You can watch the video for Dynamite below.