2021 Ford Bronco discounts: these dealers say they won’t brand the hot SUV


Find a good dealer and it will literally pay off.

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The manufacturer’s suggested retail price is just that: a suggestion. Dealerships set the final price, and with a new vehicle as hot as the 2021 Ford Bronco, you can bet a lot will charge more than Ford suggests.

Enter the internet. The good guys and girls from the Bronco6G forum have started a master list of dealer responses in the US after users ask them a very simple question: does the dealer plan to incorporate additional margin for the dealers?

The spreadsheet includes the state, city, dealer name, and answer to the question, and it is surprising how frank some of the dealers have been in their response. Many of them have said yes, they are expecting surcharges. Others said they do not plan to squeeze buyers for extra money. Some have said it will be a mix and named the 2021 bronco first edition as the main candidate for marking.

Others stated that they are not sure what the policy will be, or suggested that buyers reserve one if they do not want to be victims of higher than recommended prices.

We previously dipped into how shoppers can try to score without haggling. discount in the Bronco 2021 also through Ford’s X-Plan. While the spreadsheet doesn’t include a column, many users have already started asking if a specific distributor will honor the discount. Most of the time it looks like dealers will, but the forum post already includes some dealers who have said they don’t plan to bring any discounts to the table when buying a new Bronco.

So, smart car buyers, is how to know how to avoid a specific dealer.

It seems that for most people who want to take a Bronco next year, the best option is to book one now. Reservations remain open and alone it costs $ 100 to put your name for one of the first examples.


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