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Fyodor Grechaninov, Director of Strategic Development of Media Group Ukraine, explained why this season in Ukraine, the Champions League and the Europa League are broadcast by two broadcasters: the MEGOGO media service and the football channels.
– Since this season, the Champions League and the UEFA Europa League in Ukraine are broadcast by two stations. How did this happen?
– At one point, we also bought the rights to the Champions League and the Europa League. Apparently they weren’t happy with how they were able to use their rights and what product to create. After that, the Volia company decided to optimize its costs,
– This is not a violation of the contract?
– The contract for Volya’s rights is not with us, but with UEFA. We have reached an agreement between ourselves on how we use the rights. To our knowledge, these agreements have been violated. It is the task of the lawyers to give a legal assessment of these actions.
When we negotiated with MEGOGO about the sale of the Football 1/2 channels (probably, we were referring to the rights to show TV channels, roughly), we reached out to Volya, as our partner, and told them about the negotiations and our intentions. … Advanced and honest.
They themselves from “Volya” found out about the sale of MEGOGO matches, when the deal actually took place. Nobody likes when a partner is behind your back acting secretly, so it was an unexpected step and therefore very unpleasant on the part of our partners.
