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Former Dawn CEO Sergei Rafailov spoke about Shakhtar’s work with fans.
– How the club attracts attention: open training sessions, autograph sessions, press conferences, pre-game contests, paraphernalia raffle.
– Tell me, Shakhtar spends all this?
– yeah
– In the match with Zorya in Kharkov, where there are more than a million people, there are various activities around the stadium, free tea. And in the match against Zorya, which constantly shows good football, some 4,000 fans were present at the 50,000 stadium.
– I would measure Shakhtar by Donbass Arena.
– Let’s go to the Donbass Arena. In the city on match day, within a 10 km radius of the stadium, you could not park anywhere. Because everything was stuck with the buses they brought.
I worked in the mine when I played Shakhtar. In our place, the CEO gathered the directors, took tickets to the game, and said that there should be fans. The Director General paid for the buses, gave free tickets to the games.
The union spoke to three or four of the bus to come and write a statement of help. They gave money to help them buy alcohol. I am a participant in this process. Therefore, do not speak.