“Dynamo has the opportunity to become a technology leader in Europe”

March 10, on the eve of the game “Dynamo” – “Villarreal”, Kiev vice president “Dynamo” for innovation Mark ginsburg He became a guest on the “Big City People” program on the KYIV LIVE television channel. Mark’s conversation with journalist Yulia Litvinenko lasted an hour and he devoted himself entirely to his activities in his new position. That is, how the Dynamo (Kiev) tokenization project, announced at the end of January, is being implemented, what should fans expect in the near future, and whose idea, in fact, is to tokenize white and blue?

According to Mark, sooner or later world sports will reach tokenization and a phenomenon like fantasy sports, because “it is not enough that people are external observers, they need to participate. Just watching football while watching TV is what the older generation likes, but this, unfortunately, is already a fading nature. “

The mega-popular fantasy sport in the United States, according to Ginzburg, will definitely touch Dynamo Kiev for the foreseeable future, but tokens will be issued this year, faster than PSG and Barcelona coped with this task at the time. . “Dynamo has the opportunity to become a technology leader in Europe and I want to contribute to this,” convinces the new vice president.

In an interview, he recounted how his relationship with Grigory and Igor Surkis is developing and recalled his first conversation about digitizing the club. “Our relationships are friendly and mutually respectful. The conversation with the Surkis brothers lasted about five minutes. I said: “The question is not whether Dynamo Kyiv will be tokenized. The question is, which one in a row: 214, 165 … or the first in Eastern Europe? Today you have the opportunity to become the first in the post-Soviet space, the first in Eastern Europe, of course, the first in Ukraine and enter the top ten European clubs ”. They replied, “If this is the trend of the times and we have a chance to become leaders, great!” They didn’t ask me the question: “Will we make money from this?” Or “how much will we earn and earn?” “We are only interested in one issue: reputation. Will there be a threat to the reputation of Dynamo Kiev, will everything be done correctly, according to the law? We know you as a professional and as a person, so take action. “

“I haven’t had a single project that I would spend as much time on as Dynamo Kiev,” admits Mark.

“Recently I have been reading various sports sites, blogs where they write about the Dynamo, and what I have seen makes me very sad,” Ginzburg commented on the continuous confrontation between the ultras and the official cube. – Kiev Dynamo is a legendary club with almost 100 years of history, the eternal opponent of Moscow Dynamo and Spartak, the first non-Moscow club to become the USSR champion, according to Agence France-Presse, the best club in Europe from the east. 20th century. It seems like we should be proud of this! Especially now, in light of the confrontation between Ukraine and Russia. This intensity of hatred is completely incomprehensible to me, it is painful and wild. These tons of dirt pouring over the excellent coach titled Lucescu, who has done so much for Ukrainian football … Let’s say at the national and state level: Shakhtar Donetsk is our Ukrainian club too! But this ill will that exists among the fans … is very disappointing.

What I’m about to say will probably provoke a bad reaction as well, but if it weren’t for the Surkis brothers, there would be no Dynamo Kiev today. It would become a local, regional club. We must call things by their names: we know what is the financing of Ukrainian sports in general and football clubs in particular … The most optimistic investor, weighing the risks, would not play this game. “

Since Ginzburg is also known as the president of the Federation of Robotics of Ukraine and in 2018 he brought the famous robot Sofia to Kiev, the host of the show did not hesitate to ask him if artificial intelligence is possible at the Dynamo in Kiev, or more. simply: will the robot ever get to the soccer field and play the game alongside the people?

“Unless it’s part of a show during a break,” Mark said. – Why are we so rooting for our favorite teams, why are the salaries of footballers and coaches so high? Because during each game we want to see: is there a limit to human capabilities? And what is this limit? We want to see the victory of spirit and strength: human. Therefore, I think there will surely be soccer championships between robots, but that a robot should play as part of human players … Technologically it is possible, but I think it is not interesting.