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Few people are surprised by the fact that Tesla offers the world something new and revolutionary. At first it was electric cars in general. Of course, they existed before that, including some of history’s first self-propelled cars that were electric, but only Tesla was able to breathe new life into this technological direction. Then he began to dedicate himself to solar energy, batteries and other benefits that can make our lives easier, better, more pleasant and more environmentally friendly. And the company is dedicated to the development of unmanned automotive transport. Given management’s perspectives, I would like to believe in the accuracy of the problem statement. But there is a “but” in this autopilot, which we will talk about today. As you might think, this “but” is not technological. It is quite financial.
Autopilot will soon become the norm in our lives. Thanks to him for the Tesla company.
Tesla Autopilot
Everyone (normal people) understands that the work of other invested in development must be compensated, and money – to return. This applies to any business project. The return can be as much money as other benefits that are of interest to the company. It happened with the Tesla autopilot, for which the company asks for money. True, he now decided to slightly change his focus and choose a slightly different model for the distribution of his miraculous function.
Tesla is working on a pay-as-you-go subscription to use the Full Independent Trip package to make autopilot features more accessible. This will appeal to those who just want to try out how this system works, but are not ready to pay a lot for it right away.
«КамАЗ» тоже может. Не так давно он представил тягач Continent с гибридным двигателем и автопилотом
Tesla’s autopilot has several fundamental differences in how this idea is implemented by other market participants who want to impose the fight of the famous company. Chief among these differences is Tesla’s rejection of lidars (depth scan sensors). Instead, the emphasis is on computer vision technology, which is able to analyze what is happening, like a human eye. For such an analysis, the computer needs almost nothing more than a pair of cameras. Therefore, the system is very compact and does not require the installation of a complex and bulky LIDAR.
Lidars are installed on the roofs of these cars. So, huh?
Tesla executives have believed for many years that The problem of automatic control has simply become software. In other words, the technical means to track the vehicle’s position on the road have reached a very high level: it only remains to write the correct software. That is why almost all Tesla cars have been equipped with cameras to implement automatic control functions. You can add software to them remotely.
How much does Tesla with autopilot cost?
Most importantly, Tesla began pre-selling the fully automatic control package in its cars long before it planned to fully complete work on the software.
Tesla удаленно отключила автопилот на Model S после перепродажи автомобиля.
This is a fairly bold move, which has come under serious criticism. Some complain that this is confusing to customers. They think Tesla cars are already capable of completely independent driving, but it is not. The company was also criticized for the frequent change in the price of the package up and down, especially in the context of the fact that there were no functions in themselves.
In this video, the autopilot avoided more collisions after hitting the rear. A man could not do it.
Company CEO Elon Musk clarified Tesla’s pricing strategy and said the plans include another increase in the package price, but with the addition of new features. At present Tesla sells its complete automatic control package for $ 7,000. This is not cheap, but it will become even more expensive. Most likely, the increase will be from July 1 of this year.
Subscribe to the Tesla autopilot system
Tesla is now known to be working to make autopilot cheaper by introducing a subscription model. That is, the payment will be made as use of the autopilot. The code that allows such operations is already in the car’s brand software.
Есть и негативная статистика. по вине «автопилота» Tesla погибло уже четыре человека. Впрочем, человек совершает на несколько порядков больше ошибок.
The additional functions of Tesla cars have been sold for several years; previously some of them were already available. But these functions were not very expensive and really worked (for example, a car acceleration system). This did not lead to the fact that users paid, but in reality they did not get anything in return.
At first it’s scary to take your hands off the wheel, then they push you.
The new distribution model will allow people not to buy an autopilot system right away, but to pay for it only when they use it. Therefore, it will be much more convenient and, most importantly, cheaper. It is one thing to immediately pay $ 7,000 for the function of a car and quite another to pay it gradually (or parts of it) for several dollars, each time you get in the car and include the autopilot.
А вы готовы доверить свою жизнь роботу, который будет вести вас на скорость 100 километров в час? Отличная тема для дискуссий. Встречаемся в нашем Telegram-чате!
Such a model may be even more beneficial to the company. The whole world has switched to a subscription system, as it is much easier to make a user pay frequently and a little more than once and a lot. Therefore, after having tried it, many “sit” on the product and are willing to pay again and again. As a result, they spend even more money, and the manufacturer receives a more stable and higher income. Everything is in black.
