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Julia Mendel. Video frame
Today, March 15, on the TV channel “Dom”, which broadcasts in Russian to Crimea and Donbass, the first program of President Zelensky’s press secretary was broadcast.
The presenter dressed in a pantsuit, a lace blouse, similar to a robe; the neck was decorated with an Orthodox cross and a pendant in the shape of a circle. Julia read her theses on the monitor, constantly looking somewhere beyond the camera.
The ten minute video is called “Look from Bankova with Yulia Mendel.” “Strana” has seen the song and recounts its essence.
Controversy with “givn”
The first topic Mendel decided to touch on are Petro Poroshenko’s words that the vaccine for Ukrainians against covid is “g @ vno”. This phrase was shown live. As arguments why this is not the case, the official cited the example of the Dalai Lama and the People’s Deputy for European Solidarity, Alexei Goncharenko, who were vaccinated with Kovishild.
“The same vaccine was bought by Canada and the UK is planning. Won’t these countries buy a life-threatening drug for their own citizens?” – says Mendel.
Parallels “AstraZeneca”, in accordance with the formula made by “Covishield” and whose use was prohibited in almost 20 countries around the world, Bankova has already decided not to carry out.
But the fact of the controversial correspondence between Mendel and Poroshenko is striking. The Dom TV channel is a communication outlet aimed at residents of uncontrolled territories, for whom Petr Alekseevich, to put it mildly, is not an authority. That is, they decided to move their personal confrontations from Poroshenko with Zelensky to where they are clearly not on the court.
As, in fact, the issue of “Covishield” for the inhabitants of the “DPR”, “LPR” and Crimea, where they have already begun to inoculate with the Russian “Sputnik V”. However, even if the population of the uncontrolled territories wanted to receive a dose of the Indian vaccine, they could hardly do so. Like most Ukrainians.
“Counterfeits give rise to emotions”
From the vaccine, Mendel moved on to the second topic, the most voluminous: counterfeits. Now Zelensky actively promotes it, which justifies the creation of an “information court” – the Center for Combating Disinformation.
“Why do people believe so easily in what is invented? And it is not only invented, but expressed with specific objectives: to twist, evoke negative emotions …” – Julia Mendel asks a philosophical question.
“The authors of forgeries use painful themes: language, faith, political preferences and competition to be more patriotic. Plausibility ties the entire space of misinformation together. And this is achieved with the help of the details. that help to present images in the head. And this, in turn, creates emotions “, explained the Ze spokeswoman her florida thought.
According to her, entire organizations are being created in the world that verify the information that reaches the public space. Mendel says the time has come for Ukraine to create such a structure. He recalled that President Zelensky proposed creating a Center to counter misinformation. And he announced the start of the organization this month.
In the spirit of forgeries, Zelensky’s press secretary responded to a question from Yegor de Horlivka. It sounded like this: “[Центр противодействия дезинформации] – Is it for punishment? And if so, how will they be punished? ”
Mendel responded first that the main task of the center “will be to help people”, to distinguish fact from misinformation. But she immediately promised that there would be punishments.
“Regarding the punishments for falsifications in the phrase” mass media “, the word” mass “is very important, the one that worries many. I am sure that the media should only express verified information. The center it will start to work, there will be specific cases of misinformation. And then it will become clear who and who is spreading the forgeries, how to deal with them and what punishments will be offered. ”
Another question, according to Mendel, came to him from a Donbass resident: how to distinguish the truth from the lie without leaving the house?
Mendel’s advice was: Don’t trust social media posts. “Even from heartbreaking stories, the deception often grows. Trying to hurt your feelings, playing on your fears, they just get the truth out of you,” says Mendel. She is sure: “The newer the site, the less confidence it will have.”
The criteria, to put it mildly, are flawed. Zelenskiy’s spokesman urged indiscriminate distrust of social media posts and newly created websites. Note that the posts are regularly written by Yulia Mendel herself, as well as President Vladimir Zelensky. That he often “tries to hurt feelings.”
Big Construction’s PR and criticism of the “LPR”
The third part of the program was dedicated to what the authorities are doing for the residents of the territories not controlled by Kiev. “Let’s go back to our state. There must be pride in our state. And, if you will, there must be a visualization,” Mendel said.
He showed pictures of how Zelensky opened the bridge in Stanytsia Luhanska (it was on November 20, 2019, – Ed.Then, Mendel says, they took over the checkpoint and “we’ve already been actively building roads for the second year.”
Mendel recalled the work of the TsNAPs at the checkpoints. And in the end he answered Irina’s question about Snezhnoy, how to get her mother’s pension. True, Yulia pronounced the name of the city with emphasis on the first syllable, which must have been noticed by all onlookers in the Donetsk region, where no one speaks like that.
Also, on the show with Mendel, they often show the audience’s questions, but not in the form of calls, but simply by text on the screen. Questions, for example, such as: How can I get to CNAP if I am not allowed to cross the border? To this, Mendel replied that he would not let the “LPR” pass and that the Ukrainian border guards would let everyone in.
At the time of material preparation, the video has 3,263 views, 171 likes and 255 dislikes. The full version of the show “Look from Bankova with Yulia Mendel” is posted below.
Yulia Mendel is 34 years old. She is a native of Genichesk, Kherson region. Zelenskiy spokesperson since June 2019. Graduated from Kiev National University. Shevchenko. Philology candidate. He worked as a journalist for ICTV, Espresso TV, 112 Ukraine and Inter.
The separate article “Strana” contains the full biography of Yulia Mendel.