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On Wednesday, Facebook announced its latest financial results, which saw a decline in advertising demand. However, the positive side for the company was the revenue element of a subsidiary business related to virtual reality.
Facebook’s non-ad revenue grew 80% yoy from $ 165 million to $ 297 million. According to CFO David Wehner, this growth was “primarily driven by sales of Oculus productsFor reference, Facebook includes sales of hardware and software for Oculus VR headsets, as well as revenue from the implementation of Facebook Portal smart displays.
“The culprit behind the celebration” is the Oculus Quest VR kit, released in May last year, which became the top earner in Facebook’s secondary income category. Perhaps this is the result of the sudden onset of the coronavirus pandemic, and the fact that so many people are trapped inside their home has helped stimulate their exploration of virtual reality. In fact, CEO Mark Zuckerberg lamented the fact that Facebook cannot produce headphones in high volumes.
“I wish we could do more [VR-гарнитур] as fast as possible during this period– He said during a conversation with investors of the company. – It is possible that [пандемия] accelerates some trends around virtual or augmented reality, but I’m not sure that’s the case in the long rune “.
Even without the pandemic, Oculus Quest’s VR sales were consistently high. According to the results of the first fiscal quarter, during which the device was for sale, Zuckerberg told investors that the company was selling these headphones “as fast as necessary to make themAnd now, coronavirus-related supply restrictions have made Oculus Quest a rare commodity in the US market.
It’s worth noting that, in addition to isolation, the recent release of Half-Life Valve: Alyx may also have helped increase demand for this device.
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