The New York Times ends Apple News partnership and removes all articles

The New York Times announced today that it is pulling out of Apple News, as the service does not “align with its strategy of building direct relationships with paying readers.”

Starting today, articles from The New York Times It will no longer appear in the ‌Apple News‌ app. The news site says Apple has given it “little in the way of direct relationships with readers” and “little control over the business.” Instead of allowing your articles on ‌Apple News‌, The New York Times you want to bring readers to your own website and app.

“The core of a healthy model between The Times and the platforms is a direct path to send those readers back to our environments, where we control the presentation of our report, the relationships with our readers and the nature of our business rules,” Meredith said. Kopit Levien, chief operating officer, wrote in a memo to employees. “Our relationship with ‌Apple News‌ does not fit these parameters.”

In a statement, an Apple spokesman said that The New York Times He only provided a few ‌Apple News‌ stories a day and that ‌Apple News‌ will still provide readers with reliable information from thousands of other publishers. “We are also committed to supporting quality journalism through proven business models of advertising, subscription and commerce,” the spokesperson said.

The New York Times, With The Washington Post, was a publication that Apple requested to participate in ‌Apple News‌ +, Apple’s paid news service. The New York Times, The Washington Post, and many other major news sites declined to participate, though Apple made deals in ink The Wall Street Journal, Los Angeles Timesand Condé Nast.

‌Apple News‌ + was not attractive since The New York Times you already have your own successful online subscription option. The New York Times It says advertising in the standard app ‌Apple News‌ has also “generated little revenue for news organizations,” in addition to Apple cutting 30 percent of subscriptions sold in the app.

The New York Times It has more than six million subscribers and has seen an increase in digital subscription revenue on its site. The New York Times It doesn’t expect leaving Apple News to have a “material impact” on its business, and the company will continue to work with Apple on apps and podcasts.