Fame is a happy phenomenon and most celebrities disappear in perseverance before they are long. Interestingly, most of the Kardashian-Jenner clan has been able to exploit these star power injuries for years.
Kim Kardashian West helped drag the family into the spotlight where they have stayed since the 2007 reality series’ launch Continue with the Kardashians. Now, every sister has their own status a famous status, where billions of dollars are made on product lines, promotional actions, performances, and more.
One of the most lucrative cash flows for any Kardashian or Jenner comes from posting on Instagram. However, they can earn money that they do not earn from sponsored posts.
The Kardashian-Jenners are plagued by false followers
Even the Kardashian sister with the fewest followers still has a shame of 100 million. Kourtney Kardashian has 99.7 million Instagram followers as of August 2020. And the sister with the most fans is Kylie Jenner with 190 million. Meanwhile, Kim Kardashian West has 185 million and Khloé Kardashian 120 million. Kendall Jenner is currently at 137 million.
Of those many millions of fans and followers, not all of them see or respond to every post. Yet the total number of followers is what is used to calculate revenue from sponsored posts – no matter how real those accounts really are.
Kim and Kourtney are two of many celebrities who have been plagued by a high percentage of false followers. Both land in the top 25 of celebs on a Celebrity Fakes Report compiled by 777. According to their analysis, 27% of Kourtney’s and 26% of Kim’s followers are not real people.
Kim Kardashian West is making millions more popular than she is
Who really cares about false followers? The brands that come with sponsored posts probably do.
One study found that Kim can earn up to $ 900,000 for a single claim for Instagram products, depending on who pays. Kylie makes a little more $ 983,100 for posting. These numbers are all based on follower counts.
That said, the brands with the Kar-Jenners partner with are likely to pay off if so many of the following social media are fake. It must be a risk they are willing to take, given how many millions of eyes those messages will reach, despite counterfeits.
Fans do not always like brand collaborations on Instagram
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There are some sponsored posts that make sense for the Kardashian-Jenners to share.
Sometimes, however, these high rollers only see dollar signs and are ready to promote anything that comes their way. Khloé got famous beating for her awkward sponsored post about Febreze, complete with a flushed bottle of the refreshing spray and a few introductory photos she posted on her Instagram. Fans called the movement “desperate.”
It all makes sense when you consider that Khloé makes up to $ 620,300 for creating a sponsored post like that. For that amount of money, a little plague from their real fans seems worth the effort.
And what about all the times? Deleting them would only reduce how much money the Kar-Jenners earn for their Instagram collaborations. It’s lucrative to just ignore the fakes and continue to make that money.
