[Respuesta exclusiva]Alyssa Chia’s 30,000 packages of noodles are not fully marked on shelves, an urgent apology “Welcome to supervise everyone” ｜ Apple News ｜ Apple Daily

“Jia Yishi Day” was co-founded by Alyssa Chia and her younger brother Jia Zichen (Wesley) in 2018. The main product, Twisted Noodles, coincided with the successful sales of “The Distance Between Us and Evil” the following year. In addition, Alyssa Chia also won Golden Bell TV Later, as a spiritual leader and spokesperson for the brand, her connection to “Jia Yishiri” is extremely close. However, the Beijing Municipal Health Bureau recently found that the ingredients of roasted pepper noodles “Jia Yishiri” were incomplete, such as the sauce containing bean paste, and did not clearly show the preservatives and other ingredients according to the law. The health bureau fined 30,000 yuan.

In this regard, Jia Jingwen said, “Thank you all for your concern about Jia Yishiri. This time we received the official document from the Health Bureau and responded immediately. In half a month, we removed all channels and re-examined the ingredients of the sauce. Label it clearly and put it on the shelves, we have fixed it as soon as possible, and the concerns of consumers will continue to improve, and we will do the best labeling and instructions so that everyone can eat more at ease. Our original intention of Jia Yishiri will not change So welcome everyone to keep monitoring us and allow us to improve more and more. Thank you all. We will continue to organize our Jia Yishi Day, thank you! “

Jia Zichen stopped being a musician in 2015 and started a company called “Shiyue”, whose main business is “brand marketing” and “artist brokering”. The brand is “Jia Yishiri”, and the brokerage department originally had Ke Jiaying. . Jia Zichen is named “Brand Director” in the company, and her sister Jia Jingwen is “Spiritual Brand Leader”.

“Shiyue” is basically a family business. Jia Zichen revealed that the name “Shiyue” is derived from the homonym “October”, because the eldest son “Dibao” and his sister Jia Jingwen were born in October, and he himself is in October of the lunar calendar. He was born on the same day as “Dibao’s” Chinese birthday. Now that she has 2 sons and 1 daughter, she must work hard in her career. “My personality is not really suitable for the front line, but I have a great interest in online marketing.”

Jia Jingwen’s portrait on the noodle bag is very eye-catching. Its popularity and the characteristics of the noodles caused “Jia Yishiri” to be crushed by stars like Zeng Guocheng “Zeng Noodles” and Lan Xinmei “KIKI Mom”. It has outstanding sales results, ranking first on the blog, Momo, and PChome.

The marketing public relations department of “Shiyue” responded to “Apple News” today, “Jia Yishiri” was fined by the Health Bureau because the ingredients of the roasted pepper noodles were incomplete and the sauce was not listed as containing preservatives , to avoid consumption The author suspected that the product had been removed from the shelves. “Apple News” also asked about the number of recalled products. Public relations responded with “about 30,000 packages.” As for whether new products on the shelves still state “No preservatives”, the answer is “No more.” (Zhao Dazhi / Taipei Report)