Tag Archives: Tim Cook

Apple’s next revolution should ignore the MacBook Pro

There’s no doubt that the hardware and software intended for Apple’s first ARM-powered MacBooks are impressive technical feats, but that all will mean nothing if Tim Cook and his team are unable to sell the machine. Fortunately, that’s one of Apple’s strengths. Let’s start at the top … what should …

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Apple CEO Tim Cook has become a billionaire

Apple CEO Tim Cook became a billionaire this month, after nine years at the helm of the world’s most valuable company. The 59-year-old executive’s net worth surpassed the $ 1 billion mark thanks to a nearly 5 percent jump in Apple’s share price last week that raised its market value …

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