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Goodfellows, together with Lagerhaus CEO Jerker Levin and fam Yngvesson, has signed an agreement to acquire all of Lagerhaus shares.
The Lagerhaus interior design chain currently has 45 stores in Sweden and Norway and an e-commerce that also covers the Finnish and Danish markets. During 2020, the company has developed strongly in an otherwise difficult retail market. Through the high growth of e-commerce and better cost control, Lagerhaus is now showing a positive result, which means good conditions for an exciting future.
Goodfellows started just over 15 years ago with the goal of helping companies make the most of the opportunities created through IT and digital tools. Today we operate as specialists in a large number of industries. Over the years, we have helped many prominent companies in the retail segment manage the digital changes that affect operations both in the short and long term.
Karl Malmström, Group President and Co-Owner of Goodfellows Group AB:
– “Our clients are in all industries and our focus is to manage the digital opportunities that exist, regardless of the industry. Our goal is to be the overall leading digital partner.
Through this investment, we are taking another step towards becoming the main partner of those who want to face the transition that is now taking place towards Unified Commerce. Through our co-ownership in Lagerhaus, we obtain, in addition to a very interesting company, also from within the opportunity to develop and build the solutions that our clients need. We are long-term owners with a complete focus on making Lagerhaus a success story while at the same time developing Goodfellows and our natural role as the leading digital partner for Western Swedish companies. ”
Jerker levin, vd Lagerhaus:
“- We are excited to have the opportunity to take Lagerhaus to new heights. We believe in the Lagerhaus price and range image, which is popular with a wide target group. Cost demand is beginning to harmonize with the current market situation. The marketplace and our flexibility to try out new trading venues sets us up for an exciting future. We have an experienced and highly skilled team who, along with all qualified employees, look forward to continuing the Lagerhaus vision: ‘We create happy places.’
The Lagerhaus acquisition has been completed together with Jerker Levin, Lagerhaus CEO and Christian and Anette Yngvesson. Fam Yngvesson was previously the owner of Fraktkompaniet AB and has a long and strong experience in logistics solutions that are a key component in building the retail and e-commerce businesses of the future.
-Goodfellows plans to build a unified commerce hub for customers, partners and employees at the Lagerhaus offices, where the digital systems of the future will be developed, tested and demonstrated. By cooperating between our clients and partners, we can create great synergies that enable faster and cheaper conversion for our clients and the opportunity to attract the necessary skills and experience. ” says Karl Malmström
For more information contact:
Karl Malmström – [email protected]
Jerker Levin – [email protected]
Goodfellows Information Board
Goodfellows has been a digital partner for Western Swedish companies since 2005. The company currently has about 30 employees and is a certified Microsoft Gold Partner. The company offers digital solutions at a fixed price and has seen strong growth in the last three years. In 2017, Goodfellows Ventures AB, which is an investment company in the group, was started. In total, the company has made three investments since then, Adfenix AB, Sneaky Steve shoes, and now Lagerhaus.
Faktaruta Lagerhaus – We create happy places!
Lagerhaus opened its first store in 1996 in Gothenburg. Today there are about forty stores from north to south in Sweden, several stores in Norway and a Scandinavian e-commerce.
Lagerhaus wants to help its clients create personal and welcoming homes and inspire joy in everyday life. Most of the range consists of our own design, created by the creative design team at Lagerhaus in Gothenburg. Lagerhaus is the interior design chain with a twinkle in the eye and a heart in the right place. We offer a wide range of affordable and smart products for the home and party. Interior details, storage products, glassware, tableware, gift bags, wrapping products, party supplies and much, much more – everything you need to create a happy place!
