[ad_1]
The thing that has received the most attention online is the V Malmö bar. It is also the first look that lands when you enter the restaurant.
At V Malmö, the flashy bar has become the place’s most popular selfie backdrop.
Spanish street artist duo PichiAvo are behind the murals in V Malmö.
It is self-supporting and has a characteristic oval shape. At height, it is adorned with an abundance of potted plants and all around it is lined with majestic green jungle tiles where many want to pose for selfies. On the walls, the internationally renowned Spanish street artist duo PichiAvo have drawn colorful paintings that cannot be seen anywhere else in the world.
Every time someone orders the Smoking pot drink, whose mix of vodka, grapefruit juice, lime and cucumber is poured over dry ice in a crock pot, it also becomes something of a spectacle.
– It’s almost impossible to serve without ending up on Instagram, says Carl Stadler.
Oliver Jansson thinks It’s not that the Swedish restaurant industry is as extremely visual as the US or UK. But he has no doubt that more restaurateurs will think of lighting, pretty dishes, and visible hashtags:
– When Instagram exploded in popularity, the phenomenon of posting food photos also exploded. The digital version of “word of mouth” simply creates very profitable marketing opportunities for restaurateurs, something Cake and Pom & Flora quickly realized in Sweden. But in the search for tastes, we must not forget to put gastronomy, service and authenticity at the center.
