Starbucks SBUX,
announced in an online statement Sunday that it is “pausing” ads across all social media platforms, two days after consumer products conglomerate Unilever UN,
ULVR,
A,
said he was stopping American advertising on Facebook FB,
and Twitter TWTR,
until the end of the year for ineffective surveillance of hate speech, which led to a strong liquidation on Friday in both actions. The coffee giant said it “would continue discussions internally, with our media partners and with civil rights organizations in an effort to stop the spread of hate speech.” Verizon Communications Inc. VZ,
and Ben & Jerry’s ice cream company, a unit of Unilever, had previously removed advertising from Facebook. Coca-Cola Co. KO,
joined the Facebook ad boycott on Friday. On Friday night, Facebook reversed course and said it would now hide or block content deemed hateful or would jeopardize voting, removing a previous exception for politicians.
.
