It is no secret that Rihanna is passionate about makeup. Since the beginning of her musical career, the singer has not been afraid to showcase the box’s makeup looks on the red carpets, on video, even while in major cities.
She has even turned her lifelong love of makeup into Fenty Beauty, the innovative makeup line that has won accolades from both the industry and the general public since 2017.
But how exactly did the singer come to her love of beauty in the first place? Read below to find out.
When did Rihanna launch her successful beauty line?
When she first rose to fame, Rihanna was known primarily for her musical career and incredible fashion sense. But, after earning a few credits of her own (pop icon, designer, actress), she decided to channel her passion for lifelong beauty into a lucrative empire.
In 2017, the singer launched her own cosmetic company, Fenty Beauty. The line screamed inclusivity as it included 40 shades (now containing 50) of base, from the palest of whites to the deepest of chocolates.
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Since its launch, fans have praised Rihanna for creating a cosmetic line that caters to everyone, regardless of skin tone or type. Even those who have struggled to find their perfect base in the past can now “shine like a diamond” with a RiRi-like glow thanks to Fenty Beauty.
It is for this reason that Rihanna’s makeup company continues to grow, with new products being frequently added to the line.
This product started Rihanna’s passion for makeup
During a recent interview, Rihanna revealed when she first discovered her passion for makeup, sharing that her love for all things beautiful arose long before it became a global phenomenon.
The singer admitted that she realized her passion for makeup as a child because her mother worked at a cosmetics counter in her day.
But despite her love of makeup during her youth, Rih says she was not allowed to use beauty products. However, her mother made an exception to this rule when Rihanna competed in a contest as a teenager.
While putting on makeup for her mother for the event, Rihanna says she fell in love with beauty products once she saw how good a foundation it made her skin look and has been hooked ever since.
“After seeing the base on my skin and I thought ‘what is this?’ I was so hooked I’d wear it just to be at the house for a few days, “the” Diamonds “singer recently shared with Access.
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From there, Rihanna’s passion for makeup transpired and she is now the owner of one of the most successful beauty businesses in the industry.
And as she continues to launch inclusive beauty products that never seem to disappoint, Rihanna is now trying to take care of her skin with the creation of Fenty Skin.
“Skin care is self-care,” he explained to Vogue. “I am trying to get people to participate in a ritual. Something that is really simple: three steps. We started there because skin care can be really complicated. It can be confusing, so I wanted to start with something that was easy for people to understand. “
Rihanna has proven herself to be a force to be reckoned with, and as she continues to build her legacy in music, fashion and beauty, it appears she has no plans to slow down anytime soon.
