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Joe & The Juice must go to court after ISS files for bankruptcy in Norway.
JUS: After several years of deficits, 2020 came with its own challenges. You may soon be the hook on the door of the Danish coffee chain in this country, which at the beginning of the year had 199 employees.
Dan P. Neegaard
Published:,
Just before Christmas, the juice and sandwich chain will struggle to continue its business in Norway.
ISS filed for bankruptcy of Joe & The Juice Norway.
– Joe & The Juice has had a customer relationship with ISS at a couple of outlets. Unfortunately, a situation has built up over time where Joe & The Juice owes ISS an amount that has not been settled as supposed, writes communications director Ronny Pettersen in an email to E24 on Thursday.
On December 18, the bankruptcy petition will be filed with the Oslo City Sheriff’s Office.
– We are in dialogue with Joe & The Juice about the case and we believe this will be resolved in a short time, emphasizes Pettersen.
E24 has contacted Joe & The Juice. So far, no one from the company has responded to E24’s questions.
Growing deficit
The Danish group focused on the Norwegian market in 2013. At the end of 2019, the company operated 26 coffee shops in Greater Oslo, in addition to southern and south-western Norway.
Their accounting figures show that the turnover has increased year after year. However, the chain in Norway has run a deficit in recent years.
In the last six years, Joe & The Juice Norway has lost about NOK 49 million.
| Year | Result after tax | Income |
| 2014 | 357,407 crowns | 22.6 mill. kr. |
| 2015 | -3.6 mill. kr. | 72.6 mill. kr. |
| 2016 | -5.6 mill. kr. | 91,2 mill. kr. |
| 2017 | -13.6 mill. kr. | 122.0 mill. kr. |
| 2018 | -15,4 mill. kr. | 125.6 mill. kr. |
| 2019 | -10.9 mill. kr. | 128.8 mill. kr. |
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Joe & The Juice lost more than 300 million
Also at the group level, the arrows point down. In May it became clear that 2019 would be the fourth year in the red for Joe & The Juice with a loss of 333 million Danish crowns.
The group’s long-term debt was DKK 996 million at the end of 2019, according to last year’s annual report.
PURE FIGURES: ISS has 11,000 employees in Norway and a total of half a million employees in 50 countries. The company is listed on the Copenhagen Stock Exchange.
Stine Jacobsen / Reuters
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