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Aass Brewery in Drammen is laying off 25 employees and Mack Brewery in Tromsø will probably have to lay off more.
Aass Brewery in Drammen is laying off 25 employees.
Terje Pedersen / NTB
Aass Brewery’s CEO Christian Aass tells NRK that those laid off are into nightlife and retail sales.
The Drammen Brewery has 100 employees.
Beer giant Hansa is also affected by the national bar stop.
– Unfortunately, we also have to say goodbye. We were partially laid off in December and now we are increasing even more in January, says Lars Giil, CEO of Hansa Borg.
Hansa Borg is the second largest beer supplier in the nightlife segment.
– Our nightlife turnover was temporarily low from before due to Covid-19 measures and market restrictions, but at least it was present. Now it comes down to zero, says Giil. He also emphasizes that sales to grocery stores are going normally.
– I hope the government makes sense
Mack in Tromsø has 95 employees and several have already been laid off.
– We have a one-on-one relationship with the nightlife industry and how they feel. If they don’t sell beer, we won’t get billing, Mack CEO Roger Karlsen tells iTromsø.
Karlsen now fears that employees across the country who work in the nightlife industry will also be laid off.
– That side of the company will suffer greatly in the coming weeks. We will probably have to lay off more employees. It is extremely harmful, what the government has come up with now, he tells the newspaper.
– We hope the government makes sense and reopens in northern Norway after the two weeks have passed. The rejection of the bar should be a regional provision, and not the way it is now that everyone is cut with a comb, he adds.
Full shopping stop at nightlife.
For Graff Brygghus, the bar stop is even more dramatic. In normal times, 70 percent of production goes to the nightlife industry, but below the crown, the percentage has dropped to 50.
In April 2020, when the community was closed, 96 percent of all nightlife sales disappeared. In the next two weeks, there will be a complete shopping stop.
– It’s just bad news. No restaurant or bar buys beer now, naturally, and we notice that well. We know it will reopen but it is difficult to know when, how long and how much it will cost in this round, Graff Brygghus general manager Martin Søbstad Amundsen tells iTromsø.
