Meet the Nissan Ariya rose gold, Nissan’s first electric crossover SUV


  • Nissan unveiled its first all-electric crossover, the Ariya, during an online event on Wednesday.
  • It is the brand’s first major EV debut since launching the Leaf in 2010.
  • According to Nissan, it will have up to 300 miles of range, two battery options, and an all-wheel drive version.
  • The Ariya will go on sale in the US in late 2021 with a starting price of around $ 40,000.
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Nissan has just unveiled its first all-new electric vehicle in nearly a decade, and is poised to put the brand on the map in the growing space for electric SUVs.

The Ariya, which Nissan showed through an online event on Wednesday, is the brand’s first electric crossover, and its first major EV debut since the Leaf in 2010. At a starting price of about $ 40,000, the Ariya will compete more. closely with the electric versions of the Hyundai Kona and Kia Niro when it hits dealerships late next year.

Nissan said Ariya’s introduction marks a “key milestone” in its plan to develop “Nissan’s reputation for innovation, craftsmanship, customer focus and quality.” That four-year plan is also intended to help you achieve “sustainable growth, financial stability and profitability by the end of fiscal year 2023.” The debut comes when Nissan is struggling with declining sales and profits that began long before the coronavirus pandemic.

But the new EV, which Nissan says will have up to 300 miles of range, two battery options, advanced driver assistance technology, and a dual-engine version, can change that.

Keep scrolling to get a closer look at the Nissan Ariya.