Deadlines on her Instagram accounts have probably been flooded recently with women posting black and white photos of themselves.
The premise of the viral trend is presented as a way for women to support each other with the accompaniment of the hashtag #ChallengeAccepted in its legend.
The origins of the first image used in the trend were traced by Taylor Lorenz of The New York Times.
Lorenz discovered that a journalist in Brazil published the first photo of the challenge.
There were reports that the challenge first started to raise awareness of femicide in Turkey, but Lorenz spoke on Instagram and tweeted that the hashtag in Turkey and the United States were unrelated.
BTW, this article by BF and many others say #ChallengeAccepted originated from Turkey. That is false. IG confirmed that the revival was unrelated to the version of the challenge in the United States. This challenge has been running online since at least 2016 https://t.co/HXCQ11K9P1
– Taylor Lorenz (@TaylorLorenz) July 28, 2020
The Indian Express said the movement reportedly increased following Alexandria Ocasio-Cortez’s speech when she criticized Representative Ted Yoho for making sexist comments against him.
And as more and more celebrities and non-celebrities began posting photos, the trend took off.
There has been a backlash with the trend as it lacks efficiency or does not contribute money to raise real awareness, The Times reported.
So far, more than five million posts have been published with the hashtag #ChallengeAccepted, according to an Instagram search.
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