“Žalgiris” helps sell tickets to tournaments with Euroleague clubs



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Kaunas “Žalgiris” fans, who crave basketball, will soon be able to see Žalgiris live on the parquet. September 12-13 At the Žalgiris Arena, the Let’s Back Euroleague Pre-Season Tour will be held, in which, in addition to the Lithuanian champions, the Milan AX Armani Exchange, Athens Panathinaikos and Berlin ALBA teams will also participate.

Ticket sales for the Euroleague preseason tournament will begin on Friday, September 4 at 10:00 am, and the first tickets will be available to last season’s Žalgiris account holders and Žalgiris Honor Club members. For the initial price, an account owner will be able to purchase two tickets, and account holders who have chosen to receive compensation for a match canceled last season as a discount on this season’s subscription will have the compensation amount credited. in his account. Account holders will only be able to purchase tickets by logging into their account with which they purchased the account.

In the upcoming season, fans will be able to purchase tickets to all matches online only, and the public exchange on the Euroleague Pre-Season Tour We Are Back at the Žalgiris Arena will begin on Monday, September 7 at 1pm.

Two semi-final matches will be played on Saturday, September 12. Starting at 4 pm the teams from Milan and Berlin will put their strength to the test, and at 7 pm the basketball players from “Žalgiris” and “Panathinaikos” will compete. September 13 4 pm There will be a match for third place and at 7:00 pm. – end of the tournament.

Although as of September 1. The number of spectators in the events is not limited, the spectators gathered in the Žalgiris Arena must keep a safe distance, will be able to sit in every second place and must wear protective masks during all matches.

The Lithuanian Champions Club will also take all preventive security measures to ensure that basketball matches take place safely. The body temperature of all visitors, staff and players entering the arena will be monitored, above which no people will be allowed into the arena. In addition, disinfectants were installed at each entrance, additional markings were installed to control the flow of visitors, all door handles were disinfected, handrails in the sand before the event doors were opened, all seats were disinfected, handrails and surfaces in the sand after the game.

Kaunas “Žalgiris” also reminds that due to the constantly changing situation, subscriptions will not be sold next season, and individual tickets for the match will have to be purchased.

Ticket sales for regular season matches will begin at the end of the Euroleague preseason tournament. Customers who want to be the first to hear about the start of ticket sales (every month) are invited to register here: https://zalgiris.typeform.com/to/WtKhOMLA.

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The activities of the Kaunas Žalgiris Club were one of the most visible in shaping the digital visibility of Kaunas, according to a review by the Lithuanian Image Group of the Government Chancellery.

“Žalgiris” along with the name of the city of Kaunas appeared in the headlines of target foreign countries 411 times in the first half of this year. The value of these articles, given the potential audience reached, could reach 7.39 million. euros. Žalgiris’s name only made the headlines 2,861 times this semester, and the total value of Žalgiris’ mentions in the global media could reach 38.88 million. euros.

In the first half of this year, Vilnius, Kaunas and Klaipėda were mentioned in the headlines of the world media by more than 10,000 people. and on social networks (Facebook, Twitter and Youtube): more than 23 thousand. together. The faces of the cities were reflected mainly in reports on the country’s domestic and foreign policy, social and cultural initiatives, exports and investments.

Vilnius made headlines on the world’s media portals 5,431 times, Kaunas 3,524 times, and Klaipeda 1,687 times.

The total number of reports also included mentions of cities in the Lithuanian media; accounted for the highest number of mentions: 72 percent. of all reports on Vilnius, 53 percent. about Kaunas and 63 percent. about Klaipeda.

“It is interesting that although the total number of mentions in Kaunas is lower than in Vilnius, there were relatively more mentions in foreign media, almost 50 percent. of all fixed mentions (Vilnius – 28%). Among the mentions to cities, the dimensions of governance, exports, investment and culture stood out. However, there were a minority of reports that would help reveal the uniqueness and attractiveness of Lithuanian cities for investors, talents and tourists. Certainly, we have not yet used our full potential for effective communication between cities and the country, ”says Marius Gurskas, head of the Lithuanian image group.

According to data from the social media and network monitoring platform “Melwater” and taking into account the potentially reached audience, the total value of Vilnius, Kaunas, Klaipėda mentions in the world media, this half could reach 61.85 million. euros.

According to the mentions, the cities caught the attention of different foreign countries, and in Germany the mentions of the three cities were recorded.

Kaunas news were most interested in the portals of Germany (30.79% of all reports on the city), Turkey (5.33%) and Italy (3.77%). The digital visibility of the city was determined mainly by the ads related to the Žalgiris basketball club. The topics of this club were widely discussed: match results, team composition, career of Šarūnas Jasikevičius, difficulties during the COVID-19 pandemic.

“It is gratifying that Kaunas is heard more and more during the first six months of the year due to other activities in the city: the Žalgiris Club, the initiative of the Kaunas Vincas Kudirka Public Library and the adaptation of modern 3D printers to the new reality This shows once again that Kaunas is not only a sports city, but also a fast and modern city that enables innovations for everyday solutions ”, says Tadas Stankevičius, Director of Kaunas IN.

Investigating the visibility of the country, the Lithuanian image group, which made posts on news portals and posts on social networks of 13 target foreign countries (Latvia, Estonia, Germany, France, UK, Denmark, Sweden, Norway, Italy, Israel , Russia, Poland, Belarus) analysis, found that in the last six months, the name of Lithuania was mentioned on foreign Internet portals by more than 43 thousand people. times, and in social media records – more than 200 thousand. together. The main areas of the governance of our country (internal and foreign policy), tourism, investment and immigration were examined. Mentions of Lithuania were recorded mainly on the internet news portals of the UK, Germany and Russia.

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