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Anonymous sources on the vz.lt portal claim that Aldi in Lithuania may have different development strategies, one of which is to acquire the retail network that already operates in the country.
Among the potential candidates for the acquisition, experts name – retail chains “Iki” and “Norfos”.
Darius Klimašauskas, director of financial sector consulting firm Talisman, stated on vz.lt that Norfa would be closer to Aldi’s business model than Iki, but both chains may be too big to start – they have many more stores than Aldi does. named. optimal number in the first stage of development.
Experts do not rule out the possibility that Aldi seeks to acquire market players with several dozen stores.
The portal vz.lt announced in March that Aldi will come to Lithuania and plans to open at least 15 stores in the country per year. At the time, it was written that, unlike its competitor Lidl, Aldi planned a rapid and aggressive development in Lithuania.
Vz.lt later wrote that Aldi could enter Lithuania independently or to acquire an existing commercial market player.
One of Aldi’s main competitors internationally is another German retail chain, Lidl, which has been operating in Lithuania for almost five years and has 54 stores in 22 cities.
