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Photo by Vladimir Ivanovo (V)
The Panorama shopping and entertainment center, like last year, temporarily changed its name during the entrepreneurship period and became a Gift.
This year, the supermarket eng and still ingsn not only changed its name during the holiday season, but also with its partners, the clothing brand Happeak, created a mint for the clothing line. In addition, each item purchased will contribute to the support of the Youth Line.
During the quarantine period, when the bad mood and neinia prevail, we do not believe one bit and it reminds us of the next Chaldeans. Last year, the name change of the shopping center surprised many visitors, we became the first in this case in the Baltic countries, and this year the campaign will continue, distributed in the paymi message Birut Kalanovait, the manager of the shopping center .
He adds that this year’s campaign focuses on the family, especially children and their emotional well-being. For this reason, it was decided to give more meaning to the campaign, for each garment purchased, 1 Eur will go to the Youth Line.
Gediminas Dambrauskas says that the joint project with the supermarket allows both brands to taste their krybikum.
photo :: 1left
In any activity, it is necessary to find original ways to surprise all buyers. The context of these days has become a kind of kick, showing that for some brands, surprises give more speed and smell of creativity, says G. Dambrauskas.
A tribute to safety
According to B. Kalanovaits, the latest increase in visitor traffic near Kaldas has been prepared in advance and the latest requirements are constantly being followed.
Additional security measures have recently been taken and the center has joined a security pilot project. It is carried out by the Defense Support Fund operating in Lithuania, in cooperation with international experts from the World Health Organization, the United Nations and other civil protection services, and reserve soldiers.
Volunteers from the fund are on duty and security in the mall, and special features have appeared on the premises that regulate the flow of visitors, says B. Kalanovait.
The fact that last year we started such a campaign for the first time and changed the name, the mall positively evaluated the results of the campaign, helped to stand out from the fierce competition, attract new customers and increase sales.
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