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Photo: BNS
BNS photo
LRT denied the information that appeared in the public space about the purchase price of direct broadcasts of the Euroleague.
On August 26, Vytautas Benokraitis, CEO of Delfi, revealed on his Facebook account that a media group under his leadership had offered 1 million euros for the right to broadcast Euroleague matches. euros. Benokraitis then added that he understood from the response of the correct managers that the quantity supplied was roughly two times less than the LRT.
“Well, congratulations to the Lithuanian taxpayers. Overpaid closer than twice,” the Delfi chief executive wrote at the time.
This morning, Ramūnas Grumbinas, head of the LRT sports writing, denied this information on the LRT radio show “Ryto garsai”.
“Because there was a lot of noise, the LRT approached the Euroleague and asked permission to reveal the amount,” Grumbin said. – We have received such permission that we can disclose the approximate amount and there is certainly false gossip about those amounts in the public domain. I can say so much that the real price was almost double what is now speculated in public space.
Those false speculations began with a post by the portal administrator on his personal social account that they allegedly offered $ 1 million for streaming rights. From the Euroleague response, it was understood that the LRT offered twice as much. This message was caught by everyone, the lawyers of those organizations began to comment and explain that the LRT was supposedly wasting taxpayers’ money. But that’s a lie. “
The LRT sports editor also revealed that he had received a response from the Euroleague that the amount offered by the LRT was not the highest in the competition, and Delfi did not participate in the competition for Euroleague rights. did not offer.
“In this case, the Euroleague assessed the LRT’s approach to the tournament: what kind of distribution will be broadcast and through what channels will information be provided,” said Grumbin.
The Euroleague season will start on October 1, and in the first match Kaunas “Žalgiris” will play with Piraeus “Olympiakos”.
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