KMT final four broadcasts drew an audience of 200,000 viewers



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The weekend in Panevėžys was the biggest Lithuanian basketball festival of the year: the final quartet competition of the Citadele King Mindaugas Cup (Citadele KMT). The annual basketball party this time also received a lot of attention from viewers.

Due to the threats posed by the coronavirus, the Citadele KMT final four was held without spectators for the first time in history, so the entire event was specifically aimed at viewers and netizens.

Throughout the weekend, basketball games and various stories and performances were screened on LRT television, as well as on the LRT.lt and DELFI portals.

As the LRT sports department producer says Ramūnas GrumbinasAlthough for understandable reasons (pandemic – aut. past) the four finalists developed differently than usual this year, their quality did not suffer at all, which was felt by viewers: almost one in five people who watched television that time they got together for basketball fights.

“One in five people who watched television this weekend chose basketball. The numbers are not surprising because we know that it will always be a good product. The rankings of this tournament are constant every year and high every year,” said R. Grumbinas.

At the time basketball was broadcast on LRT television, it was the most popular program on all Lithuanian televisions: about 200 thousand people watched the game at the same time. people.

“We are satisfied with how Lithuanians become basketball fans in this event, organized by the Lithuanian Basketball League (LKL) without any reproach. This year the event was different, but its quality did not really suffer ”, summed up the LRT producer.

We remind you that Kaunas Žalgiris basketball players became Citadele KMT champions, Panevėžys Lietkabelis took second place in the tournament, Utena Juventus won bronze and Klaipėda Neptūnas took fourth place.

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