Burger King reacted to the outbreak: influencers were clearly pointed out a different direction for advertising



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As the conversation about the opening of the Burger King restaurant in Vilnius is not silent during the weekend, Delphi Tallink Grupp was also given a post and clarified the issues raised by the couple.

Comment from Katri Link, Head of Communications, AS Tallink Grupp:

“We understand that during the pandemic, the opening of our Burger King restaurant provoked mixed reactions and received an influx of visitors, which was unexpectedly large. We want to emphasize that maintaining the safety and health of people is now the most important thing, so we urge customers to order food at home and not go to the restaurant to take it away.

It is true that when we open the restaurant with which we are working influencers, but we had clearly told them not to invite people to come to the restaurant; We only ask to announce the possibility of ordering food at home. We regret that a different call has emerged in the public sphere.

We also add that the security of the Akropolis shopping center already takes care of the safety of the restaurant visitors, ensuring that people do not gather there and maintain the necessary distance. But once again, we invite everyone who wants to try Burger King food to order it for home delivery, rather than pick it up themselves.

Although due to the large number of orders it may take some time to accept them in the Wolt and Bolt Food apps, we would like to remind you that the restaurant will not disappear. So if you can’t order right now, Burger King food will be available tomorrow or any other day.

We ask everyone to be responsible and thank them in advance for their patience. “

More on the resulting public outrage influencerių read the announcement by clicking here.

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