Barbora enters the Polish market



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According to Andrius Mikalauskas, director of Barbora, this year Barbora has grown very fast in the Baltic countries, has consolidated its leadership position in these markets and has matured for another stage of international development.

According to the press release, since 2018, when it entered Latvia and Estonia, Barbora has focused on improving service, creating the best shopping experience for customers, all e. strengthen the food trade market and attract new customers in all the Baltic countries. The extremely rapid growth in Lithuania, Latvia and Estonia has given impetus to a new stage of development: to a market that is 6 times more potential customers than the Baltic countries combined.

“This year, all the e. the retail sector has reached unprecedented heights, and Barbora has made 5 years of progress in less than a year. Until now, we have focused all our attention on establishing ourselves in Lithuania, Latvia and Estonia, countries in which we have not only increased our customer base and capacity, but also the entire e. trading market. Expansion into Poland is already a mature strategic stage in the development of the company.

In the first stage of development, we will move to Warsaw. Here we see a lot of untapped potential in e. For this reason, we want to offer its residents the Barbora service highly valued in the national market ”, says A. Mikalauskas, director of Radas, the company that manages Barbora in the Baltic countries.

A. Mikalauskas, Director of Barbora, adds that the expansion into Poland is seen not only as a prospect for business growth, but also as new opportunities for Lithuanian clients and other Baltic clients.

“Being the greatest e. food trading company, we will bring our experience and investment to the Polish market. The growth of the company and the experience that we will gain in the new market will help to further improve the service and offer customers in the current markets, to offer an even better shopping experience and new services ”, concludes the owner of Barbora.

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