NielsenIQ: Lithuanians had closest contact with coronavirus, tension in almost half of families



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The virus has entered more into real life in Lithuania

According to the international consulting and market research company NielsenIQ Baltics, among the Baltic countries, it is in Lithuania where there is the least reason to say that the virus does not exist, because no one is known to have this infection. Even 11 percent. The population of our country states that they have encountered COVID-19 themselves (3%) or it has happened to relatives (8%).

Latvia and Estonia have significantly fewer people directly affected by the coronavirus, with 5% and 4% respectively, of which 1% each. – in person.

“NielsenIQ” nuotr./Ilona Lepp

Another 63 percent were asked about the relationship to actual coronavirus cases. respondents in Lithuania mentioned that the infections occurred in the families of friends or neighbors. In Latvia, 47% are aware of these cases, in Estonia, 44%. population. Consequently, the coronavirus was the closest to the public in Lithuania, where up to 74 percent. people can talk about it based on personal experience or other real-world examples, ”says Ilona Lepp, Director of NielsenIQ Baltics.

A population survey conducted in the Baltic States revealed that 30% of Lithuanians are aware of the virus unless they are from the public sphere. population and is the lowest in the region. In Latvia, the proportion of such people is 50 percent, and in Estonia, up to 54 percent.

One in two Lithuanian families is under stress

In Lithuania, which lives in the conditions of the particularly strict second national quarantine, almost one in two families (48%) say they are experiencing stress due to existing restrictions. The situation is even bleaker in Latvia, where 52% feel the tension. families, while in Estonia marginal welfare is the lowest, 38%. homes.

“Health concerns in Lithuania in November-December last year were slightly lower than at the beginning of the first quarantine. In the spring, 72 percent said they were concerned about the coronavirus. 24% of respondents are very worried. But while at the beginning of the second quarantine, more anxiety, or 78 percent, the proportion of the population, especially those of interest, was only 12% As a result, the number of people experiencing anxiety has decreased from 96 percent to 90 percent, ”says I. Lepp.

In terms of family tension, during this period in Lithuania it is more difficult for men (50%) than for women (46%), the situation usually does not please every second representative of the youngest population aged 16-19 years, but 45 -The 54 years also live happier. Representatives of other age groups 50 percent. the limits do not reach, but they are also close to it.

“Parents who raise their children and now take care of them at home, helping them to study, are stressed more often and the size of income is also becoming a big risk factor. The lower, the more stress. Respectively, every second unemployed person, student, and commercial worker admits to experiencing family stress. This draws our attention to the nuance that the stagnation of economic and other activities increases uncertainty, makes one worry about the financial prospects and future ”, points out I. Lepp.

According to her, the financial situation in Lithuania deteriorated by up to 40% in November-December due to the pandemic. families in the country, although up to 39 percent. Respondents in November last year evaluated the country’s overall economic outlook positively (the proportion of negative evaluations was 21%).

“We can feel a clear difference between the state-level situation and your assessment and our personal or family situation. In the former case, the national lockdown, which is more optimistic and confident, but poses many challenges, seems to be having the most impact. severe in the immediate environment right now: frozen relationships, financial challenges, fears and uncertainty, ”says I. Lepp.

NielsenIQ Baltics 2020 November to late December At the beginning of the 19th century, it surveyed 1,600 people aged 16-64 in Lithuania, Latvia and Estonia.



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