Facebook-owned WhatsApp app users are fleeing in droves to competition



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Where did it all begin?

WhatsApp’s new Terms of Service have sparked a wave of criticism. Users outside of Europe who do not agree to the new terms by February 8 will be removed from the correspondence gadget.

WhatsApp has been in big trouble since the new terms of service were announced. When consumers found that most of their data would be shared with Facebook, they were enraged and started running towards their competitors, Telegram.

The now Facebook-owned messaging service appears to be losing ground in major global markets, pushing the deadline to accept the new terms and actively seeking to manage the damage they have caused.

Crashes out of the well

WhatsApp has tried to persuade users to stay and not believe the rumors about sharing data with Facebook. According to WhatsApp, they cannot read or listen to calls and, among other things, they do not share contacts with Facebook.

This is not the only way WhatsApp tries to put out the fire. In India, WhatsApp’s largest market in terms of number of users, it has even bought front page ads in the most popular newspapers labeled “WhatsApp respects and protects your privacy.” And these ads are likely to cost tens of millions of rupees to purchase, Reuters reports.

The announcement states that the new privacy policy update “has no effect on the privacy of your communications with friends and family” and is for business only. However, like other statements, this does not explain how much user data is collected.

Given the influx of consumers that Signal and Telegram have experienced in recent days, it is not surprising that WhatsApp is spending more on marketing to persuade consumers to stay.

Ultra-fast growth of Telegram

Following a change in WhatsApp’s privacy policy, Telegram received $ 25 million in 72 hours. new users.

According to Pavel Durov, the developer of the Telegram application, the number of active users of the application increased to more than 500 million in the first weeks of January, and “25 million new users have joined Telegram in the last 72 hours alone. “.

“People no longer want to trade their privacy for free services,” Durov said, without referring directly to a competing device.

Telegram is a popular social media platform in many countries, especially the former Soviet Union and Iran, and is used for both private communications and for sharing information and news.

Durov said Tuesday that Telegram had become the “greatest refuge” for those seeking a private and secure communications platform, and assured new users that his team “takes this responsibility very seriously.”

We remind you that Telegram refuses to cooperate with the authorities and deliver the encryption keys, which is why it has been banned in several countries, including Russia. But last year, Russia announced that it would lift the ban on using the app after more than two years of unsuccessful attempts to block it.



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