New “stay alert” slogan criticized after leaked before Johnson’s speech

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Boris Johnson’s new catchphrase to “stay alert” to fight the coronavirus has been widely criticized, and a union leader called it a “joke” and the Scottish Prime Minister said he would stick with the current “stay home” message .

After the bluntness of the closing message “stay home, save lives, protect the NHS”, the British must now be asked to “remain vigilant, control the virus, save lives.”

Communities Secretary Robert Jenrick said a “broader” slogan was needed as the government tries to restart the economy.

The old message was “stay home” (PA)“/>
The old message was “stay home” (PA)

“I think that is what the public wants and that they will be able to understand this message, which is that we should stay home as much as possible, but when we go to work and take care of our business, we must remain vigilant, we need to be alert” .

When Sky’s Sophy Ridge was asked on Sunday if there was a danger that the message was too lax, Jenrick said, “Well, I hope not.

“We need to have a broader message because we want to slowly and cautiously restart the economy and the country.”

But Scottish Prime Minister Nicola Sturgeon said she would not be abandoning the current “stay home” message.

“The Sunday papers are the first I see of the prime minister’s new catchphrase.

“Of course, he must decide what is best for England, but given the critical point at which we find ourselves fighting the virus, #StayHomeSaveLives remains my clear message to Scotland at this stage.”

Shadow Health Secretary Jonathan Ashworth said: “I think the problem with the catchphrase that has been reported to some newspapers is that people will see it as somewhat puzzled, questioning what it means to be vigilant and what the government is saying with that. “

He also criticized selective reports on the new message ahead of the Prime Minister’s speech to the nation on Sunday night, saying it had confused the public.

“I think some of those briefings for the newspapers have led to the situation yesterday and Friday for many people who go to the parks, enjoying the sun.”

Andy Burnham, the Labor mayor of Greater Manchester, tweeted that “I find it a mistake to drop the clear message of staying home.”

Dave Ward, secretary general of the Communication Workers Union, said: “The messages from this government throughout this crisis have been a total joke, but its new catchphrase takes it to a new level.”

He asked himself, “Stay alert? It is a deadly virus, not a zebra crossing. “

Comedian and former junior doctor Adam Kay joked that it would be “difficult to stay alert to something that has a diameter of 0.0001 millimeters.” This pandemic will have as many spikes as a coronavirus. “

Junior Dr Julia Simons tweeted, “Can someone please tell Boris that the coronavirus is not a physical assailant? You can’t stay alert to single-stranded RNA. “

But there was praise for the new message from the Bruges Group expert group.

In a deleted tweet, he said: “The new Government slogan is good. Green replaces red for a calmer feeling. ‘Stay Alert’ replaces ‘Stay Home’ and underscores individual responsibility. ‘Control the virus’ is a message. positive. It is within our power to do so. “



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