Consideration of banning ‘two-for-one’ food offerings and fines for failing to separate garbage



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Banning “buy one get one free” food deals in supermarkets, taxes on cheap clothes, and fines for families who don’t sort garbage are some of the government’s radical plans to drastically reduce waste from Ireland.

Launching the country’s national waste policy for the next five years, Communications, Climate Action and Environment Minister Eamon Ryan said it would put Ireland “at the forefront of the EU’s efforts” to create a more sustainable society. green.

“We all know that our current model of production and consumption is unsustainable in terms of resource use, waste disposal, climate change and loss of biodiversity,” he said.

“What we have to do is rethink our relationship with our things: how we produce, use and dispose of them. This plan sets out how we will do it in a way that benefits people and the planet. “

As part of efforts to cut Ireland’s food waste in half by 2030, the government is considering banning “the sale of multi-buy packs to avoid overbought” in supermarkets.

Officials were unable to identify exactly what types of food or products would be targeted, but suggested “buy one get one free” offers and large bags of “20 pieces of fruit sold at a price well below cost” as examples.

Research shows that supermarket promotions are a “major factor” in shoppers’ food waste, as much of it ends up being thrown away, they say.

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A growing trend toward “buy one get one free” offers contributes to 30 percent of food waste, said a spokeswoman for Ryan’s department.

“Obviously, these measures will need to be carefully calibrated to ensure that they do not affect low-income households or those that make full use of multi-purchase offers to feed their families.”

Consideration is also being given to prohibiting the destruction of edible food before its expiration date and making it easier for retailers to donate unused food.

Under the plan, “fast fashion” levies would be applied, targeting cheap clothes sold by large retail chains.

Philip Nugent, deputy secretary of Ryan’s department, said that the average EU citizen buys 57 new clothes every year, which has implications for the generation of waste and the resources needed to produce it.

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