Conor McGregor suffers a knockout blow in an attempt to cash in on the clothing range

UFC superstar Conor McGregor’s attempt to cash in on his clothing range across the EU has suffered a knockout blow.

This follows the Boards of Appeal trademark registry dismissing the Dubliner challenge earlier this year.

The Notorious had been challenging the decision to reject the name “Conor McGregor” as a trademark for the sale of clothing throughout the EU.

His attempt to register his name was rejected by the Netherlands-based firm McGregor IP BV

The latest decision ends a nearly four-year dispute between the two companies at the EU Intellectual Property Office.

Dublin-based McGregor Sports and Entertainment Ltd first submitted the brand offer application in January 2017.

The company that opposed the measure sells clothing and accessories under the McGREGOR brand.

In an objection, he told the EUIPO that consumers might believe that the goods sold by Conor McGregor’s firm are part of the products marketed by his clothing retail company.

In the eight-page decision letter sent to FR Kelly, Dublin-based patent and trademark attorneys at McGregor, the appeals board told them that they had the option of appealing their decision to the EU General Court.

The action must be filed with the Luxembourg authority within two months.

The Boards of Appeal said that the challenge presented by Mr. McGregor’s company “is not well founded”.

It also ordered the Dubliner firm to reimburse the Dutch retailer’s fee for filing its opposition to the trademark application, which amounted to 1,170 euros.