Pop culture detectives never take days off, even if it’s for Weekend.
On Wednesday morning, the musician released the official music video for his latest song “Snowchild”. In the finished product that has already received nearly half a million views on YouTube at the time of publication, The Weeknd pays tribute to its past while looking back at its many people.
Shortly after the video was released, some fans couldn’t help but analyze the footage and relate it to his ex-girlfriend. Selena Gomez.
For starters, the music video was released on the same day as Selena’s 28th birthday, and the balloons appear in the first 20 seconds of the video.
A Twitter user pointed out houses and stairs that may seem familiar to the “Come and Take It” singer from previous photoshoots.
And perhaps another coincidence is the simple fact that “Snowchild” was previously featured on Selena’s Spotify playlist “Cooking Together” in April. Maybe the new music video is how The Weeknd gives his ex a birthday present?
