Microsoft’s Xbox Launch Tradition Continues With Custom Hardware



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Image Credit: Burn Duffitt

Every time Microsoft releases a new Xbox console, the company has a tradition of creating “launch” memorabilia. And with the release of Xbox Series X and S last week, this release was no different.

Starting with the original Xbox, Microsoft released a limited edition green console that was signed by Bill Gates to acknowledge the hard work that went into creating the hardware. The original console has become a collector’s item with an example that sold for $ 951 at Goodwill earlier this year.

Original Xbox Launch Console signed by Bill Gates.

Moving on to the Xbox 360, one of the key features of the physical console was that it could be easily customized with skins. To celebrate the launch of that console, Microsoft created a limited edition faceplate for those who worked on the hardware, but today it retails for around $ 60.

Custom Xbox 360 Launch Skin

With Xbox One, Microsoft began building a custom Xbox controller and console. For this release, they created the “I Made This” launch team controllers with a matching white Xbox One console that was the envy of many gamers as the company only released a black version of the console at launch.

Xbox One ‘I Made This’ Launch Console

This brings us to last week where Microsoft once again issued custom hardware to those of the launch team (image at the top of this post). This generation of consoles was codenamed Project Scarlett, which can be seen printed on the bottom of the peripheral along with “Power Your Dreams” and the dates of previous console releases as well.

Microsoft also included a ‘Ship It’ award in the employee launch loot. The company uses these small medallions for employees to highlight products that have helped move from concept to production as well.

Tagged with Xbox One



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