LG to strengthen industry dominance with the latest TV technology



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LG’s 2021 OLED TV lineup represents the company’s most comprehensive lineup of OLED TVs to date with exciting new models that come in larger sizes and build on the brand’s heritage of superior picture quality. LG’s new G1 series features OLED evo, the next step in the evolution of OLED TV technology that offers better brightness for bright, punchy images with astonishing clarity, detail and realism.

When it comes to the best OLED viewing experience, LG offers consumers more options than ever. The exceptional LG C1 series has a wide range of size options, from the 48-inch version preferred by avid gamers to the new 83-inch model that will have all the neighbors invited to movie night. Also, the new optional gallery support 2 (sold separately) is an attractive alternative to the elegant Gallery Design recessed wall mount for those who want more flexibility in their interior planning.

LG’s latest intelligent processor, the α (Alpha) 9 Gen 4 AI, renews the performance of newer LG OLED TV models from the G1 and C1 series, LG QNED MiniLED TV models QNED99 and QNED95 and LG TV models NanoCell NANO99 and NANO95. The processor leverages deep learning to analyze and optimize content, making content of any quality look perfect on large, self-emitting screens. The α9 Gen 4 processor features AI Picture Pro, which recognizes content, removes noise, and optimizes image quality. And the new scene detection function can now analyze the type of scene displayed and improve the image accordingly.

Additionally, the processor incorporates a new version of LG’s AI Sound Pro featuring two major additions for 2021. The 5.1.2 virtual surround sound mixing delivers an incredibly immersive audio experience through the TV’s built-in speakers while leveling. volume automatically. 3 The feature maintains a constant volume level when switching between channels or streaming applications.

LG’s latest OLED TVs offer an exceptionally intuitive user experience thanks to the company’s updated webOS 6.0 smart TV platform. With a completely redesigned home screen, as well as performance and feature enhancements, webOS 6.0 provides faster access to applications and simpler content discoverability with even more personalized recommendations. Along with an improved Magic Remote that includes hotkeys for popular content providers, LG’s new webOS offers users the ability to more easily control and navigate LG’s next-generation TVs and the growing webOS ecosystem.

Recognized by consumers, technology experts and some of the biggest names in the movie industry as the best displays on the market, LG OLED TVs continue to raise the bar for picture quality. Using the company’s self-illuminated pixel technology, the panels featured in the 2021 line offer perfect blacks and have been certified as 100 percent color fidelity by the global product testing agency Intertek. 4 In addition to unsurpassed color and contrast, LG TVs support Dolby Vision IQ and Dolby Atmos® 5 to take viewer immersion to a whole new level.

LG OLED TVs have also earned a reputation for being the best TVs for both consoles and PC games. LG’s 2021 OLED TVs are packed with new features like Game Optimizer along with a 1 millisecond response time, low input lag, and four ports that support the latest HDMI specifications. 6 Game Optimizer, included in all LG 2021 webOS TVs, including QNED MiniLED and NanoCell TVs, not only allows users to access all game-related settings in one convenient place, but also automatically applies the best picture settings depending on the type of game being played, be it a first-person shooter, an RPG, or a real-time strategy title. For exciting big screen gaming, LG OLED TVs are G-SYNC® Compatible, FreeSync ™ Premium compliant and variable refresh rate (VRR),7 all of which can be managed within the Game Optimizer.

Additionally, LG expanded the number of TV models that will support HDMI 2.1 features in 2021, with Enhanced Audio Return Channel (eARC) and Automatic Low Latency Mode (ALLM) being supported across the entire line. LG QNED90 MiniLED and NANO90 NanoCell TVs will also support Variable Refresh Rate (VRR) to provide an exceptional experience for game lovers.

“Our commitment to raising the bar in the industry and increasing value for consumers is clearly evident in the LG 2021 line of OLED TVs,” he said Park hyoung-sei, president of LG Home Entertainment Company. “With LG OLED evo, our most advanced panel technology yet, our newest OLED TVs are in a league of their own, delivering another level of viewing experience that we are confident to say is second to none.”

LG CES Visitors® Virtual Showroom 2021 of January 11-14 You’ll get to experience the LG 2021 TV lineup first-hand, including self-lit LG OLED TVs, new premium LG QNED MiniLED TVs and more immersive NanoCell TVs with ultra-large screen size options. Follow other LG CES announcements on social media using # LGCES2021 and # CES2021.

1 Recipients of the CES 2021 Innovation Awards include the OLED models 77Z1, 55G1, 65G1, 77G1, 83C1 and 86NANO90P.
2 Ideal for 55/65 inch G1, C1, A1 series models. Optional; sold separately.
3 Applies only to G1, C1 series models.
4 Third-party testing by Intertek showed display color fidelity to be 100% based on CIE OF Color difference metric of 2000 calculated for 125 color patches distributed throughout the color volume. The value of the color difference (Delta-E) was less than 2 for each of the 125 color spots.
5 Dolby Vision is a trademark of Dolby Laboratories. Dolby and Dolby Atmos are registered trademarks of Dolby Laboratories.
6 Refers to the inclusion of four HDMI 2.1 ports and applies to G1 and C1 series models.
7 Nvidia G-SYNC, FreeSync, and VRR support and applies to G1 and C1 series models.

About LG Electronics USA
LG Electronics USA, Inc., headquartered in Englewood Cliffs, NJ, is the North American subsidiary of LG Electronics, Inc., a $ 53 billion global innovator in technology and manufacturing. At U.S, LG sells a wide range of innovative appliances, home entertainment products, mobile phones, commercial displays, air conditioning systems, solar energy solutions, and vehicle components. The marketing theme “Life’s Good” covers how LG is dedicated to making people happy by exceeding expectations of today and tomorrow. LG is an ENERGY STAR 2020® Partner of the year for sustained excellence. www.LG.com.

SOURCE LG Electronics U.S

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https://www.lg.com/us

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