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The Facebook BARS app is another attempt by the social media giant to take on TikTok, this time targeting budding rappers. The new app, which has been developed by Facebook’s New Product Experimentation (NPE) R&D team, is currently available in closed beta testing. The BARS Facebook app allows users to create and share raps using built-in tools. The NPE team says users don’t require any formal rap experience to create content using the BARS app.
Unlike traditional short video sharing apps, Facebook BARS is specifically designed to create rap-style content. Includes prerecorded rhythms to transform your words into professional-style raps. The app also suggests rhymes using a rhyming dictionary to keep your pace. In addition, there is a Challenge mode where you will have the ability to freestyle along with automatically suggested word cues.
Once you’re done with your lyrics and flow, the Facebook BARS app also provides you with a variety of audio and visual filters to enhance your rap content. You will get preloaded tools like Clean, AutoTune, Imaginary Friends, and AM Radio to change your vocal output in videos.
The BARS app allows you to export your rap videos and save them to your Camera Roll once you have finished refining. You can also share your content with others through social media platforms.
BARS Community Manager DJ Iyer, who is also a hip-hop songwriter and ghostwriter under the alias D-Lucks, said in a blog post that the coronavirus outbreak was one of the main reasons for developing the BARS app.
“I know that access to high-priced recording studios and production equipment can be limited for aspiring rappers. In addition to that, the global pandemic closed the live presentations where we often create and share our work, ”he said. “So together with a group of aspiring rappers, we have been building BARS – a place for aspiring rappers to create and share their art.”
The BARS app is available for download through the Apple App Store in the US and is initially accessible only to a small number of iOS users. You can also sign up for the waiting list in the app.
In May of last year, the NPE team at Facebook introduced an app called Collab that debuted for public access on iOS in December. Collab was also designed as a TikTok-inspired app by the team, but with a focus on music.
In addition to Collab and the newly launched BARS, Facebook last year began testing a ‘short videos’ feature on its platform to take on TikTok. The company’s subsidiary, Instagram, also brought in Reels to offer a TikTok-style experience to its users.
What will be the most exciting tech launch of 2021? We talked about this on Orbital, our weekly tech podcast, which you can subscribe to via Apple Podcasts, Google Podcasts, or RSS, download the episode, or just hit the play button below.
